#launiaurt in social media

Andreea Bozoi

4 ani online marketing

Digital Manager@Danone

#launiaurt in social media…

…pana acum

www.LoveDebates.ro

#obiceiurisanatoase

Programul Activia de “insanatosire” a blogosferei si twittosferei romanesti.6 bloggerite ambasadoare conduc discutiile despre si pentru o viata echilibrata si

sanatoasa.

Pe scurt #obiceiurisanatoase- program pentru minte, trup si suflet -

#launiaurt in social media…

…ce am mai facut intre timp

Inca un brand a facut primul pas in SM

Un target putin diferit

“Tell me, and I will forget. Show me, and I may remember. Involve me, and I will understand.”

Confucius (551-479 BCE)

2 faze ale proiectului

- Seeing is believing: vizita in

fabrica Danone

- De la cititori, pentrucititori: discutii despre nutritie

Rezultatele dupa vizita

• 16 article scrise despre vizita

• 105 commentarii

• 38 Likes, 12 Facebook Comments, 80 Facebook Shares

• 84 Likes pt Facebook posts & 115 comments on the posts

• According to Zelist Monitor:

– Aprox. 8800 views of the posts written on their blogs

– Aprox. 3700 unique readers

De la bloguri la forumuri

#launiaurt in social media

… ce urmeaza in 2013?

Multumesc!

0727739896

http://ro.linkedin.com/in/andreeabozoi

http://facebook.com/andreeabozoi

andreea.bozoi@danone.com