Strategy based on profit

Accent Serv International SRLWe put ‘Accent’ on profitability !

Are you profitable as much as you should be?

Who we are

We advise decision makers in leading companies in all industries, helping them to achieve outstanding savings. We contribute to our clients' success from a wide range of business areas across Europe, we help them to develop business strategies that support their business objectives and give them a competitive edge. In addition we help them to understand better their market and we help them to find solutions to their problems on the entire spectrum of consumer value chain, from suppliers, manufacturers, distribution channels, to consumer insights and trends.

Who we are

We are specialized in Managerial Economics and Business Strategy by providing basic economic tools, targeting with priority the profit.Experience gained over 17 years in international trade business relationships with companies that are expanding globally (Hyundai, Orange, Tekel), with experienced management in globalization and crisis management, with a clear vision, both, in terms of crises traps and the opportunities, represent a guarantee of professionalism and solutions offered to our clients in our consulting activity.

Why strategy based on profit ?

• No society can survive in the market, on medium and long term without profit! We must recognize that profitability is essential for the future success of business!

• Current economic crises shows how unpredictable is the market development and strategy based on market share in a tough competition even destroy the ability of the company to produce profit on medium and long-term .

Why strategy based on profit?

Profit growth is difficult to achieve when:• All market participants made profit from cost

reduction• Most of the revenues continue to be obtained from

the sale of products and services with a know n life time and with similar evolution an the market

• customers can easily switch suppliers• You activate in a highly competitive market, where

market size expansion is very difficult to be made and is expensive

Why strategy based on profit ?

• the sale price decreasing transfers market share from one competitor to another, but does not increase the total volume of the market

• on the market appear various restrictions which directly influence the supply and demand for your products , in the form of taxes, ceiling prices and / or floor prices, difficult conditions in granting loans to individuals and companies

Our services

Our business is about maximizing clients’ profit, but equally about crisis management, development, innovation and relationship with partners.

Our services will provide business strategy reconfiguration in order to maximize profit through:• reorganization of internal databases and analysis related to income, sales, variable costs, prices, market share, advertising budget in order to identify new opportunities for profit from current activities;

Our services

- analysis of price elasticity for own products and for substitutes and complementary products, advertising elasticity analysis, consumer income elasticity analysis and sales efficiency analysis. Thus we estimate quantitatively and qualitatively the influence of changes in market demand for your products and services, increasing the company's ability to predict the evolution of business, in a changing market and to intervene in time to protect and maximize the profits.

Our services

Our offer is customized according to requirements and may consider reconfiguring the entire business strategy or only certain aspects of the activity.In this regard determinant are:• the organization of the business,• availability of data in the company, needed to

perform analyses and drafting strategy• availability of your employees to cooperate and level

of their knowledge,

Our services

- Financial and human resources and time allocated to obtain internal and external data, the level of expertise, experience and know-how necessary for our employees and collaborators.

Thus , the range of services offered include:

- Consulting in development / adjustment of the business plan

Our services

- Setting the function describing the demand for your products and services considering its price, the price of complementary and substitute products / services income of consumers, advertising and other variables;

- Consultancy for product development strategy

Our services

 -Consultancy for marketing mix optimization

- Assistance in obtaining market information related to the field in which you want to activate in Romania: profit realized in industry, number of registered companies in that field and their geographical distribution, the top 10 companies in the specified field of activity

- Assistance in making a SWOT analysis

Our services

- consultancy for competition’s map drawing, to determine the key which differentiate your product and where you have the biggest advantages / disadvantages, depending on the size, growth potential, differentiation potential, profitability and competition intensity existing on your market

- consulting in strategy development of dealer network nationwide and / or at international level

Our services

- Developing an effective system of bonus for employees / dealer that is focused not only on achieving volumes, but to achieve their goals both in terms of profit and in terms of sales structure

- Assistance in pricing policy - establishing the relationship between price and profit , for profit maximization

Our services

- Assistance in negotiating commercial conditions with internal and external partners

- Consultancy in establishing the price policy, determining the ratio between price and profit , for profit maximization.

What we do …

We help you to divert all efforts - price, product, promotion , position -to earn more money, not just to sell more, anyway, to anyone and in any situation. For many companies this change mean more than getting extra profits: it means survival.The result of this change in strategy may be materialized in a profit increase equivalent to 1-3% of revenue, if is applied correctly and consistently.

Non aggressive competition / Marketing oriented on PROFIT

New profit opportunities identified in internal and external data of the company

Products’ specific differentiations and their capitalization by price

Definition of incentives for employees / partners based on efficiency, which emphasize profits, not sales volume only

The control of marketing communication methods

Strategy based

on market share

Strategy based

on PROFIT

Contact

Str. Cobadin nr. 3, Sector 5, Bucharest , Romania Website: www.accentserv.ro Email: office@accentserv.roOwner/ Managing Director: Dalia AnghelMobile : +40744304758