Download - Proiect Management-ferma Pui

Transcript
  • 8/13/2019 Proiect Management-ferma Pui

    1/26

    UNIVERSITATEA DE TIIN E AGRICOLE I MEDICIN VETERINAR ION IONESCU DE LA BRAD

    Plan de afaceri

    Profesor coordonatot : STEJREL BREZULEANUProfesor ndrumtor : RAU !"RARU

    Student : #$tlan Lucian Anul : %&

    S'eciali(area : TPPA#ru'a : )*+

  • 8/13/2019 Proiect Management-ferma Pui

    2/26

    Anul uni,ersitar : -.++/-.+-

    0u'rins

    1. Informa ii ds!r firm"................................................................#

    $. S%ra%&ia d afa'ri.......................................................................#

    #. Ds'rira !rod(s()(i..................................................................*

    +.Ana)i,a !i i................................................................................-

    . /)an() d mar0%in&.....................................................................1

    *. /ro's() d !rod(' i..................................................................1#

    -. B(&%() !roi'%()(i i !)an() d finan ar...................................1*

    $

  • 8/13/2019 Proiect Management-ferma Pui

    3/26

    /LAN DE A2ACERI2ERMA /ENTRU CRESTEREA SI VALORI2ICAREA /UILOR DE

    CARNE

    +1%N2"R!A %% ESPRE 2%R!

    1.1. N(m) firmi3S.C. AVICOLA /A CANI S.R.L.

    1.$./ro!ri%ar() firmi 4i 'ond('ra3

    G5%)an L('ian 6 !ro!ri%ar 4i mana&r

    1.#. N(mar d inma%ri'()ar )a R&is%r() Comr%()(i37$89:#*9$11

    1.+. Cod 2is'a)3R:1.8-*+911.*.$11

    1.. 2orma ;(ridi'a3So'i%a% '( ras!(ndr )imi%a%a < S.R.L.

    1.*. Adrsa3S%rada S!or%()(i = nr.11= )o'a)i%a%a /a 'ani = ;(d. Ia i

    A'%i>i%a%a '(rn%a s% a'%i>i%a%a d 'omr% '( aman(n%().

    1.-.O?i'%i>3 ra)i,ara (ni frm !n%r( 'rs%ra si >a)orifi'ara !(i)or d'arn.

    -1STRATE#%A E A2A0ER%

    -1+ Strate3ia 'ersonal

    /n%r( min= 'a mana&r a) a's%i firm= ') mai im!or%an% )('r( s% fami)ia 4i

    a'as%" afa'r. Grad() d im!)i'ar @n a'as%" afa'r >a fi ds%() d mar doar'

    #

  • 8/13/2019 Proiect Management-ferma Pui

    4/26

    a'as%a n( s% a)%'>a d'5% (n mi;)o' d a o?in ind!ndna 4i ?(n"s%ara fami)ii

    !r'(m 4i !osi?i)i%a%a m"ririi a's%ia '( ') !(in doi mm?ri. D(!" a%in&ra a's%or

    s'o!(ri !rs!'%i>a s >a )"r&i s!r m"rira 'a!a'i%"ii d !rod('i= an&a;ara mai m()%or

    sa)ariai= s!ri;in() 'om(ni%"ii 4i o mai mar ds'idr s!r 'o)a?orar '( a)% firm.

    Toa% a's%a s >or !(%a ra)i,a !rin3 rin>s%ira !rofi%()(i= o?inra (nor finan"ri=

    'on%ra'% d 'o)a?orar '( ins%i%(ii d 'r'%ar 4i !ar%nri s%r"ini.

    -1-1 Pers'ecti,a firmei

    O?i'%i>) ! 'ar 4i ) !ro!(n firma @n !rimii $ ani d a'%i>i%a%3

    - im!(nra !rod(s)or !ro!rii ! !iaa )o'a)" 4i !"%r(ndra '( !rod(s @n

    'om(n) 4i ora4) a!ro!ia% R(&inoasa 4i Ls!,i

    - 'rara (ni noi ')in%) 4i !"s%rara ')i a'%(a) !rin !romo>ara 'a)i%"ii 4i

    di>rsifi'ara !rod('ii

    - !romo>ara !rod(s)or !rin as!'%() 'omr'ia) a>5nd @n >dr s&mn%) d

    !ia" '"rora ) s(n% adrsa%.

    D asmna so'i%a%a @4i !ro!(n !n%r( (rm"%orii ani (rm"%oar)3

    6 a'i,iionara (nor sis%m d @n%rinr !rforman%

    6 a'i,iionara d (%i)a; !n%r( amna;ara (n(i a?a%or '( o 'a!a'i%a% d 6

    1 d !(i ! ,i

    6 'ons%r(ira (n(i ma&a,in )o'a) !n%r( dsfa'r.

    -1* escrierea te4nica:

    Investiia:

    - mod() a) !n%r( 'rs%ra !(i)or dimnsi(ni 1$ F 8$ F # m

    'ons%r('%ii anF= d!o,i% si !)a%form

    r%) (%i)i%a%i nr&i )'%ri'a /I < 1 0= &a, na%(ra)= a!a

    !o%a?i)a si 'ana)i,ar

    ins%a)a%ii si 'i!amn% 'onform ofr%i %ni' a f(rni,or()(i3

    ins%a)a%i d i)(mina%

    ins%a)a%i d >n%i)a%i

    +

  • 8/13/2019 Proiect Management-ferma Pui

    5/26

    )inii d f(ra;ar

    )inii d ada!ar

    )inii d >a'(ar d;'%ii

    do%ari sani%ar6>%rinar.

    Proces tehnologic:

    a'i,i%ionari si !o!()ar a) '( !(i d 'arn d o ,i

    'rs%r si in&rasar !(i !ana )a fa,a d sa'rifi'ar !n%r( o &r(%a% d

    $ 0& )a (n 'i')( d +$6+ d ,i)

    >idar sani%ara )a %rminara 'i')()(i d !rod('%i3

    '(ra%ni &nra)a

    d,inf'%i 'i')( d 1 ,i)

    r!araii

    To%a) 'i')( d !rod('%i3 - H * d ,i)

    To%a) 'i')(ri d !rod('%i ! an3 = d 'a)'().

    Capacitatea obiectivului :

    ! mod()3 1$$. 'a!% !(i9an

  • 8/13/2019 Proiect Management-ferma Pui

    6/26

  • 8/13/2019 Proiect Management-ferma Pui

    7/26

    !n%r( a fi 'omr'ia)i,ai )a &r(%"i d sa'rifi'ar= rs!'%i> $=1 6 $=# 0&. A'%i>i%a% ' a

    fos% !ro&rama%" d firma noas%r" @n !rioada s!%m?ri 6 o'%om?ri.

    *1-1 A,anta5ul com'etiti,

    Com!%iia >in ! !ia" '( !(ii d )a dis%an ds%() d mari 4i d ') mai m()%

    ori !rin in%rmdiari 'a ' fa' s" 'ras'" !r() !(i()(i ,?(ra% !5n" )a -6- d mii

    9!(i. A's% fa!% d" (n a>an%a; firmi noas%r 'ar !rs%a," (n !r n% infrior 'om!%iii

    4i 'ar rd(' m()% dis%ana d a'i,iionar a !(i)or.

    )1 ANAL%ZA P%E E%

    )1+ Pia6a 6int

    /rod(s) firmi S.C. AVICOLA /ACANI S.R.L. s in%&ra," @n !iaa

    !rod(s)or a&roa)imn%ar 4i s adrsa," (n(i s&mn% foar% )ar& a) !o!()aii= !(ii

    fiind (n a)imn% n'sar a)imn%aii %(%(ror !rsoan)or indifrn% d sF 4i >5rs%" iar

    o(") d 'ons(m s(n% (n !rod(s a!roa! inFis%n% ! !iaa )o'a)".

    /iaa Fis%n%" @n momn%() a'%(a) s% r!r,n%a%" @n !rim() r5nd d !o!()aia

    )o'a)" 4i din sa%) @n>'ina%= iar @n a) doi)a r5nd s(n% !o%nia)ii '(m!"r"%ori 'ar s

    ad(n" @n fi'ar mari )a %5r&() din ora4() /a4'ani= mir'(ri )a ') din 'om(na R(&inoasa4i >inri )a ') din 'om(na Ls!,i.

    Din %o%a)() !(i)or >5nd(i @n 'om(n"= @n !rioada 1 f?r(ari 6 # a!ri)i= firma

    noas%r" a a'o!ri% a!roFima%i> $J din a'as%" !ia".

    Ca o?i'%i> >ii%oar= firma @4i !ro!(n m"rira a's%(i !ro'n% d a'o!rir a

    !ii 'a (rmar a !ra'%i'"rii (nor !r(ri 'ar s" fi a''si?i) %(%(ror 'ons(ma%ori)or. D

    asmna 'a)i%a%a !rod(s)or >a fi ir!ro4a?i)"= !rin a's%a s!orind @n'rdra

    'ons(ma%ori)or @n firma 4i !rod(s) noas%r.

    /r(ri) !ra'%i'a% >or fi '( 1J mai mi'i d'5% a) ')or)a)i 'on'(rni= !n%r( a

    '54%i&a o &r(!" im!or%an%" d ')ini. .

    /iaa s% forma%" din '(m!"r"%ori 'ar difr" @n%r i @n !ri>ina dorin)or d

    '(m!"rar= a )o'a)i,"rii &o&rafi'= a 'om!ar%imn%()(i d '(m!"rar 4i a !ra'%i')or d

    '(m!"rar.

    -

  • 8/13/2019 Proiect Management-ferma Pui

    8/26

    )1- 7n6ele3erea 'ie6ei

    /n%r( )a?orara !o)i%i'ii d !ia"= 'a 4i !n%r( f(ndamn%ara !ro&ram)or

    '(rn% d a'i(n= firma noas%r" @4i !ro!(n s%(dira 'a!a'i%"ii !iii !o%nia)= 'ar

    s% (n indi'a%or (%i)i,a% @n !ros!'%ara !ii.

    /n%r( a a!r'ia 'a!a'i%a%a !ii !o%nia) d(!" n(m"r() d 'ons(ma%ori 4i

    fr'>na '(m!"r"ri)or d m"rf(ri= d(!" &rad() d !"%r(ndr a) (n(i !rod(s ! !ia" 4i

    ra,a d dsfa'r a firmi= am (%i)i,a% sonda;() s%a%is%i'.

    E4an%ion() ! ?a,a '"r(ia s6a( f"'(% a!r'iri) a fos% r!r,n%a% d %o%a)i%a%a

    >i,i%a%ori)or 'ar a( >ni% )a frm" 4i d ma;ori%a%a '(m!"r"%ori)or din %5r&() )o'a) '5% 4i

    din ') a) )o'a)i%"i)or 4i ora4)or a!ro!ia%. n%r?"ri) a( >i,a% da% !rsona) ds!r

    'ons(ma%ori= fr'>na 4i mod() d f'%(ar a '(m!"r"%(ri)or= !rfrin) !n%r( oan(mi%" firm" 4i (n an(mi% !rod(s= !r'(m 4i dis%ana ! 'ar a( !ar'(rs6o !5n" )a frm"

    sa( %5r&.

    R,()%a%) an'%i a( s'os @n >idn" (rm"%oar) as!'%3

    6 din 'i 'ar a( >i,i%a% frma noas%r" 1 d !rsoan= %im! d o s"!%"m5n"

    *J a( '(m!"ra% ') !(in 1 !(i d 'arn ofrii s!r >5n,ar

    6 din %o%a)() 'ons(ma%ori)or 's%ionai @n %5r&(ri - d !rsoan $J a(

    '(m!"ra% ') !(in + !(i d )a firma noas%r"6 din %o%a)() !rsoan)or 'ar a( '(m!"ra% !rod(s) noas%r #J a( s(? # d

    ani= +J a( @n%r #6* d ani 4i $J a( !s% d ani.

    A!roFima%i> -J din 'i )(ai @n s%(di( a( afirma% '"= @n >ii%or= @4i >or '(m!"ra

    !(i 4i o(" d )a firma noas%r".

    Ra!or%() 'rr9ofr%" dmons%ra," '" 'rra )a !(ii d 'arn s% a'o!ri%" d

    for) 'on'(rnia) Fis%n% dar= da%ori%" !r(ri)or !ra'%i'a% d firma noas%r"= 'a)i%"ii

    !rod(s)or 4i as!'%()(i 'omr'ia) a%r"&"%or noi 'rdm '" >om r(4i s" a'a!ar"m o mar

    !ar% din !ia".

    A>5nd !r(ri) ') mai a''si?i)= !(ii 4i o(") !o% fi a'i,iionai 4i d fami)ii)

    a '"ror ?(&% s si%(a," )a (n ni>) infrior mdii !o!()aii.

    :

  • 8/13/2019 Proiect Management-ferma Pui

    9/26

    )1*1 0om'etitorii n ,ona @n 'ar @4i dsf"4oar" a'%i>i%a%a so'i%a%a noas%r"=

    'on'(rna n( s% foar% s%r5ns"= so'i%"i) '( 'ar in%r"m @n 'om!%ii fiind @n n(m"r

    d $. A'as%" 'on'(rn" s% ?nfi'"= o?)i&5nd )a o ada!%ar d ordin 'a)i%a%i> 4i

    f(n'iona).

    Din%r firm) d ! !ia"= 'ar ofr" !(i= 'a mai im!or%an%" ar fi AVITO/ Ia4i=

    a) '"ri !rod(s s(n% d 'a)i%a% s(!rioar" dar )a !r(ri mari. Un a)% 'on'(rn% ar fi

    R.T.C. Ia4i= dar da%ori%" dis%ani din%r )o'a)i%a%a /a4'ani 4i a'as%a= !rod(s) a;(n& @n

    )o'a)i%a% '( a;(%or() in%rmdiari)or= )a !r(ri r)a%i> mari 4i f"r" a a'o!ri @n %o%a)i%a%

    'rin) !ii )o'a).

    /(n'% for% a) 'on'(rni3

    6 'a)i%a%

    6 !rod('i mar./(n'% s)a? a) 'on'(rni3

    6 dis%an mari @n%r firm) )or 4i ')ini

    6 Fis%na in%rmdiari)or

    6 !r() ridi'a%.

    Tabelul 1. Analiza competitorilor

    N(m Lo'a)i,ar J din !ia"

    AVITO/ R",?oini +R.T.C. /od( I)oai $

    Tabelul 2. Comparare cu concurenii principali utiliznd o scal de la 1 la 5.

    2irma !ro!ri AVITO/ RTC/rod(s sa(

    sr>i'i(

    $ #

    /r 1 #Ca)i%a% $

    EF!rin" 1 $R!(%ai9

    ima&in

    +

    /(?)i'i%a% # + 1Am!)asamn% +

    2irma noas%r" a r(4i% s" in%r ! !ia" da%ori%"3

    8

  • 8/13/2019 Proiect Management-ferma Pui

    10/26

    6 'a)i%"ii !rod(s)or

    6 rd('rii dis%ani3 !rod(s6')in%

    6 !r(ri)or !ra'%i'a%.

    81 PLANUL E !AR9ET%N#

    81+1 Strate3ia de 'enetrare a 'ie6ei

    Comr'ia)i,ara !rod(s)or firmi noas%r s ra)i,a," dir'% d )a frm" 4i @n

    %5r&(ri) din @m!r;(rimi3 /a4'ani= R(&inoasa= Ls!,i.

    2irma @4i !ro!(n ! >ii%or 'ons%r(ira (n(i ma&a,in !ro!ri(= !r'(m 4i

    'o)a?orara '( a)% ma&a,in d !rofi) !rin )a?orara d 'on%ra'% '( a's%a.

    /n%r( s%im()ara !rsona)()(i 'ar s o'(!" dir'% d 'omr'ia)i,ara !rod(s)or=

    mana&r() d(' o !o)i%i'" d a'ordar a (nor !rmii @n ?ani sa( !rod(s f(n'i d 'o%a

    d >5n,"ri.

    /ro'(!ara d ?a," @n !r,n% s% asi&(rara 'a)i%"ii !rod(s)or a'%(a) 4i

    sa%isfa'ra 'rin)or '(m!"r"%ori)or= @n a's% # )(ni d '5nd a fos% @nfiina%" firma n

    'onfr(n%5nd(6s '( ni'i o r')amai.

    81- Strate3ii de 'romo,are

    /romo>ara >5n,"ri)or r!r,in%" %rmn() &nri' ' fa' rfrir )a ansam?)()

    a'%i>i%"i)or orin%a% '"%r s(sinra 4i 'r4%ra >o)(m()(i dsfa'ri)or 4i s(sinra

    ima&inii firmi.

    /ro&ram() d mar0%in& a?orda% 'ons%" @n3

    R')am"9!(?)i'i%a%

    V5n,ara !rsona)"

    /romo>ara !ro!ri(6,is" a >5n,"ri)or

    R)aii) !(?)i'.

    1

  • 8/13/2019 Proiect Management-ferma Pui

    11/26

    /rin'i!a)) o?i'%i> a) !romo>"rii !rod(s)or firmi noas%r= ra)i,a%" !rin

    'am!ania !(?)i'i%ar" s(n% (rm"%oar)3

    6 ds'o!rira '5% mai m()%or !(n'% d dis%ri?(i s%ra%&i'

    6 'r4%ra >5n,"ri)or

    6 'r4%ra !o,iii ! !ia" a firmi

    6 'rara (ni m"r'i= a '(noa4%rii 4i r'(noa4%rii a's%ia

    6 formara (ni difrniri a !rod(s()(i.

    Condiia d ?a," a !romo>"rii s% %ndina d 'r4%r a n>oii d 'ons(m= 'ar

    %r?(i sa%isf"'(%" d !rod(s) ofri% d firma noas%r" 4i !(nra @n >a)oar a 'a)i%"i)or

    >i,i?i) dar mai a)s a ')or in>i,i?i) a !rod(s)or ofri% 'ondiii d 'r4%r o!%im=

    s!or mar d 'r4%r= 'ons(m s!'ifi' d f(ra; mi'= r,is%n" or&ani'" m"ri%".

    Msa;() !(?)i'i%ar (rm"r4% 'on>in&ra '(m!"r"%or()(i '" !rod(s() ofri% dnoi @i >a sa%isfa' !r%nii).

    /(?)i'i%a%a d !rod(s s% forma 'ar @m?ra'" !(?)i'i%a%a d informar 'ar64i

    !ro!(n %ransmi%ra d msa; informa%i> !ri>ind Fis%na 4i )ansara ! !ia" a (n(i

    !rod(s.

    /rod(s) firmi s(n% !(ii d 'arn= 'ar >or fi 'omr'ia)i,ai= @n f(n'i d

    'rra !ii= )a difri% &r(%"i -6$&.

    /r(ri) !ra'%i'a% >or fi mai mi'i d'5% ') d ! !iaa in%rn"= iar fa'%orii 'arinf)(na," s%a?i)ira !r()(i s(n%3

    6 na%(ra !ii 4i a 'rrii

    6 'on'(rna

    6 a)% )mn% d 'on;(n'%(r" 'ondiii 'onomi'= (n) m"s(ri &(>rnamn%a)=

    )&i.

    Si%(ara s(? !r() !ii 'ons%i%(i o %ni'" ' s (%i)i,a," 'a ?a," d rfrin"=

    iar a>an%a;() s% 'onfri% d ida d a 'ra o ima&in !ro!ri= dos?i%" d a ')or)a)i

    'om!%i%ori= !rin !r(ri mai 'o?or5%= 'ar s" a%ra&" (n n(m"r s!ori% d '(m!"r"%ori.

    /r(ri) !ra'%i'a% >or fi (rm"%oar)3

    6 !(ii d -& $1 d ,i) H * )i9 ?('a%"

    6 !(ii d $& 6 $$& + d ,i) H * )i90&

    11

  • 8/13/2019 Proiect Management-ferma Pui

    12/26

    Ca mi;)o' d %rans!or% (%i)i,a% @n d!)asara !rod(s)or !5n" )a !i) din

    @m!r;(rimi >om fo)osi a(%o%(rism() !rsona) a) mana&r()(i.

    /(?)i'i%a%a )a )o'() >5n,"rii '(!rind a'i(ni) 'ar s dsf"4oar" @n ,ona d

    'omr'ia)i,ar= 4i 'ons%" @n %ransmi%ra msa;()(i '( !ri>ir )a !rod(s) 'omr'ia)i,a%=

    '5% 4i )a frm". /(?)i'i%a%a )a )o'() >5n,"rii s% F%rioar" 4i ar ro)() d a a%ra& a%nia

    !o%nia)i)or 'ons(ma%ori '5% 4i d a %ransforma %r'"%or() @n ')in%.

    Mi;)o'() ') mai (%i)i,a% !n%r( %ransmi%ra msa;()(i !(?)i'i%ar )a frm" s%

    banner-ul.D r&()" %i%)() s% 'a mai im!or%an%" 'om!onn%" a (ni r')am= fiind ')

    mai 'i%i% 'om!ara%i> '( rs%() an(n()(i.

    EFm!)( d msa; !(?)i'i%ar3 &$nd 'ui de carne calitate su'erioar la un

    're6 re(ona;il )a in%rara @n sa%=

    in%rs'ii %'6 mesajea!)i'a% ! ma4ina firmi

    6 !rinpublicitate)a radio 4i %)>i,i(na )o'a)"

    6 'rara (ni pagini web'ar s" '(!rind" informaii (%i) ds!r am!)asara

    firmi 4i !rod(s) a's%ia.

    6 s!onsori,ara i))or /a4'ani()(i !rin or&ani,ara (ni ms fs%i> 'ar s"

    (%i)i,, 'a ma%ri !rim" !rod(s) noas%r

    6 or&ani,ara (nor ,i) a !ori)or ds'is.

    /n%r( 'r4%ra @n'rdrii @n firm" noas%r" n !ro!(nm s" or&ani,am (n

    F!rimn% @n 'ar s" s fo)osas'" !(ii din &os!od"rii) !o!()aii )o'a) 4i !(i !ro!rii.

    Lo'a)ni'ii >or fi 'mai )a fi'ar sf5r4i% d s"!%"m5n"= !5n" )a + d ,i)= !n%r( a

    o?sr>a difrn) ' Fis%a @n%r a's% $ si%(aii. Iar )a fina)() a's%(ia s >a or&ani,a 4i

    o ins%r(ir a a's%ora ! !ro?)m d 'r4%r a !(i()(i d 'arn.

    1$

  • 8/13/2019 Proiect Management-ferma Pui

    13/26

    >1 PR"0ESUL E PR"U0 %E

    >1+1 0a'acit6ile de 'roduc6ie

    2rma ar - a) d = rs!'%i> -m!. fi'ar. n%r6o a)" s 'rs' :+.

    !(i d 'arn ! an. Sis%m() d 'r4%r s% )a so) ! a4%rn(% !rmann% )a !(i '5% 4i )a

    &"ini (nd ! mi;)o' s(n% am!)asa% r"ni%oar 4i ad"!"%ori iar ! )a%ra) '(i?ar.

    / >ii%or s !r'oni,a," a'i,iionara d (%i)a; !rforman% 4i sis%m modrn

    d @n%rinr.

    >1-1 erularea 'rocesului de 'roduc6ie

    /ro's() d !rod('i mr& ! !rin'i!i() %o%() !)in= %o%() &o) (rm"rind(6s o

    mi4'ar a f'%i>()(i f(n'i d 'rina d ! !iaa.

    2a,) difi'i) a) !ro's()(i d !rod('i s(n% )&a% d a)imn%ai= rs!'%i>

    'a)i%a%a f(ra;()(i '(m!"ra% 'ar n( ar %o%da(na ni>)() d n(%rini s!'ifi'ai @n r%"

    4i d df'%ara (nori a (nor )mn% d %no)o&i. D a'a !riodi' s F'(%"

    ana)i,) 'imi' a) f(ra;()(i 4i !rod(s()(i fini% @n )a?ora%oar) d s!'ia)i%a% iar !

    >ii%or s !ro!(n a'i,iionara d noi %no)o&ii.

    n >dra 'r4%rii !rod('%i>i%"ii m(n'ii 4i a fi'ini 'onomi'= @n fi'ar

    F!)oa%ai ,oo%ni'" %r?(i s" Fis% o !ro'(!ar !rmann%" !n%r( o mai ?(n"

    or&ani,ar 4i dsf"4(rar a difri%)or !ro's d m(n'" ' s im!(n @n (ni%a%.

    EF!rina mana&r()(i @n a'%i>i%a%a !rs%a%" s% d $ ani dar n( )a asmna

    'a!a'i%"i d !rod('i.

    /n%r( dr()ara !ro's()(i d !rod('i s% n'sar (n !rsona) 'a)ifi'a% 'om!(s

    din # oamni 'ar s" fi dir'% im!)i'a% @n %oa% a'%i>i%"i) firmi. D a'a ! )5n&"

    mana&r firma a mai an&a;a% $ %ni'ini (n() ,oo%nis% 4i >%rinar.

    n or&ani,ara )('r"ri)or s !ar'(r& (rm"%oar) %a!3

    1#

  • 8/13/2019 Proiect Management-ferma Pui

    14/26

    6 s%a?i)ira n'sar()(i d (%i)a; 4i a fori d m(n'" @n 'or)ai '( !rioada o!%im" d

    F'(%ar a )('r"ri)or

    6 or&ani,ara )o'()(i d m(n'"

    6 F'(%ara !ro!ri(6,is" a )('r"rii.

    EF'(%ara o!%im" a ori'"ri )('r"ri d!ind d rs!'%ara s%ri'%" a (rm"%oar)or

    )mn%3

    6 !ro!oriona)i%a%a @n%r )mn%) !ar%i'i!an%

    6 'oordonara F'(%ara o!rai(ni)or 'om!onn% a) )('r"rii 'om!)F @n ordina @n

    'ar s 'ondiiona," (n) ! a)%)

    6 ri%mi'i%a%a mninra ri%m()(i 'ons%an% @n F'(%ara difri%)or o!rai(ni

    6 'on%in(i%a% F'(%ara f"r" @n%rr(!r a )('r"rii ! %oa%" d(ra%a s'im?()(i d m(n'".

    /n%r( ori' a'%i>i%a% s% n'sar" s" s '(noas'"36 >o)(m() )('r"rii

    6 !rioada o!%im" d f'%(ar

    6 n(m"r() 4i 'a!a'i%a%a !rsona)()(i

    6 dis%an) d %rans!or% da'" s% 'a,()

    6 do%ara '( ma4ini

    6 !rod('%i>i%a%a ,i)ni'" a m(n'ii %'.

    Mana&mn%() rs(rs)or (man (rm"r4% an%rnara 4i dir'ionara!rsona)()(i @n ansam?)() f)(F()(i %no)o&i' !n%r( ra)i,ara !rod('ii o!%im.

    >1*1 2urni(orii firmei

    2(rni,orii !rin'i!a)i ai firmi s(n% AVI6TO/ R",?oini 'ar n f(rni,a," !(i()

    d o ,i )a (n !r d 1*. )i= A&ri'o)a In%rnaiona) Ba'"( d (nd a'i,iion"m !(i'()

    d @n)o'(ir )a (n !r d 1# )i 4i N(%rimo)d S.A. Ia4i d (nd '(m!"r"m f(ra;) !n%r(

    !(ii d 'arn Dmara;= Cr4%r 4i 2inisar 4i &"ini) o("%oar.

    /r(ri d a'i,iionar f(ra;3

    - f(ra; Dmara; < 1=$ )i90&

    - f(ra; Cr4%r < 1.# )i90&

    - f(ra; 2inisar < 1=1 )i90&

    1+

  • 8/13/2019 Proiect Management-ferma Pui

    15/26

    A)&ra f(rni,ori)or a fos% d%rmina%"= @n !rim() r5nd= d )i!sa a)%or f(rni,ori

    im!or%ani din ,on"= a!oi d 'a)i%a%a sr>i'ii)or ofri% d a'4%ia 'ar !5n" @n momn%()

    d fa" a fos% sa%isf"'"%oar.

    Vrifi'ara 'a)i%"ii d )a f(rni,ori s !oa% fa' a%5% @n frm" )a !(i 4i &"ini

    o("%oar= !rin !rod('ii) @nr&is%ra%= '5% 4i @n 'adr() (nor )a?ora%oar s!'ia)i,a%

    !n%r( f(ra; (nd s fa' d%rmin"ri 'ar s" 'onfirm in%&rara a's%ora @n

    s%andard) d 'a)i%a%.

    S.C. AGRICOLAINTERNAIONAL NUTRIMOLD

    1

    2%R!A S10 A&%0"LAPA 0AN% S1R1L1

    AVI6TO/

    R",?oini.

  • 8/13/2019 Proiect Management-ferma Pui

    16/26

    ?1 BU#ETUL PR"%E0TULU% % PLANUL E 2%NAN ARE

    ?1+1 Bu3etul Proiectului

    Cos%(ri) a( fos% s%r('%(ra% as%f)3

    1.O?%inr si amna;ar %rn

    $.C)%(i)i ra)i,ar infras%r('%(ra F%rioara o?i'%i>()(i

    #.C)%(i)i '( in>s%i%ia d ?a,a

    +.Do'(mn%a%ii= s%(dii= a>i,= %aF= asis%n%a %ni'a.

    Trn()

    S(!rafa%a d %rn n'sara o?i'%i>()(i s% >a)(a%a )a $:. m!.

    A( fos% )(a% in 'onsidra%i si ') # a) 'ar (rma,a a fi 'ons%r(i% in !)(s fa%a

    d ') - si 'ar a( ds%ina%ia r!rod('rii.

    C)%(i)i) !n%r( infras%r('%(ra F%rioara in'in%i

    Cos%(ri) !n%r( ra)i,ara r%)i )'%ri' !n%r( o !(%r d 1 0 ! o dis%an%a d* m !ana )a o?i'%i> < +. EURO9%o%a) si afrn%a o?i'%i>()(i < 1. EURO.

    /n%r( r%a(a d &a, m%an 'os%() s% d #$. EURO= iar afrn% o?i'%i>()(i

    s% :. EURO.

    C)%(i)i) !n%r( in>s%i%ia d ?a,a s(n% !r,n%a% mai ;os3

    Ta?) #. C)%(i)i

    1*

  • 8/13/2019 Proiect Management-ferma Pui

    17/26

    CATEGORII DE CKELTUIELI EURO

    Ca!. I C)%(i)i !n%r( o?%inr si amna;ari %rn

    1.1. C)%(i)i !n%r( o?%inr %rn $:. m! *.

    1.$ C)%(i)i !n%r( amna;ar %rn si im!r;m(ir : m! $.

    1.# C)%(i)i !n%r( !ro%'%ia mdi()(i 1.

    SUBTOTAL 1 1.

    Ca!. II C)%(i)i !n%r( ra)i,ara infras%r('%(rii

    L('rari si 'i!amn% in afara in'in%i o?i'%i>()(i

    $.1. R%a(a )'%ri'a / < 1 0 1.

    $.$. R%a &a, na%(ra) :.

    SUBTOTAL $ 1:.

    Ca!. III. C)%(i)i !n%r( in>s%i%ia d ?a,a

    #.1. Cons%r('%i - mod() a) F 1. m! 8-.$

    #.$. Cons%r('%i ')adiri anF *m! F : EURO9m! *.

    #.#. A'i,i%ionar (%i)a; ins%a)a%ii !n%r( - mod() $1:.

    #.+. Mon%a; (%i)a;= ins%a)a%ii= !ro? %no)o&i' /.I.2. $1.:#.. R%) )'%ri' 1.

    #.*. R%) &a, 11.

    #.-. R%) a!a -.

    #.:. /(%(ri a!a s%a%i !om!ar r,r>oar $.

    #.8. R%a 'ana)i,ar 1.

    #.1. Mi;)oa' d %rans!or% 1.

    SUBTOTAL # :1.-

    Ca!. + S%(dii= do'(mn%a%ii= a>i,

    +.1. S%(dii= do'(mn%a%ii %ni'= asis%n%a %ni'a J *.+.$. A>i,= a'ord(ri= a(%ori,a%ii 1:.

    +.#. TaF d 'on'%ar (%i)i%a%i= di>rs 1:.

    SUBTOTAL + 8*.

    Di>rs si n!r>a,(% $.

    R'a!i%()ar

    Ca!. 1 O?%inr si amna;ar %rn 1.

    Ca!. $ C)%(i)i ra)i,ar infras%r('%(ra F%rna 1:.

    Ca!. # C)%(i)i in>s%i%ia d ?a,a 8:.

    Ca!. + Do'(mn%a%iiasis%n%a %ni'a%aF 8*.

    TOTAL 1.18+.

    Din 'ar3

    Crdi% f(rni,or 1..S(rs !ro!rii 18+.

    1-

  • 8/13/2019 Proiect Management-ferma Pui

    18/26

    ?1-1 Planul de finan are

    S(rs) d finan ar a) !roi'%()(i3

    'rdi% f(rni,or < 1.. EURO

    s(rs !ro!rii < 18+. EUROTOTAL < 1.18+. EURO

    abelul !. Condi ii de creditare

    1:

  • 8/13/2019 Proiect Management-ferma Pui

    19/26

    E>a)(ara 'os%(ri)or @m!r(m(%()(i

    abelul ". Condi ii de rambursare

    Nr. So)d 'rdi% Do?5nd"

    s'adn%"

    Ra%" d

    ram?(rsar

    Rs% d

    ram?(rsar

    Do?5nd"

    '(m()a%"1 1.. #-. 1.. #-.

    $ 1.. #-. 1.. -.# 1.. #-. 1.. 11$.+ 1.. #-. 1.. 1. 1.. #-. *$. 8#-. 1:-.* 8#-. #.1* *$. :-. $$$.**- :-. #$.:1# *$. :1$. $.+*8: :1$. #.+*8 *$. -. $:.8#:

    Crdi% 1.. P

    Do?5nda 1J

    N(m"r ra%9an +

    /rioada &ra i 1$ )(ni

    N(m"r an !n%r( 'rdi% ani

    Va)oara ra%i

    d ram?(rsar

    *$. P

    18

  • 8/13/2019 Proiect Management-ferma Pui

    20/26

    8 -. $:.1$ *$. *:-. #1+.*#1 *:-. $.-:1 *$. *$. ##8.:++11 *$. $#.+#: *$. *$. #*#.$:$1$ *$. $1.8+ *$. . #:+.#-*1# . 1:.- *$. +#-. +#.1$*1+ +#-. 1*.+* *$. #-. +18.#$1 #-. 1+.*# *$. #1$. +##.81* #1$. 11.-18 *$. $. ++.#1+

    1- $. 8.#- *$. 1:-. ++.*:8

    1: 1:-. -.#1 *$. 1$. +*1.-$18 1$. +.*:: *$. *$. +**.+:$ *$. $.#++ *$. +*:.-$

    ?1*1 ate 'entru anali(a economico/ financiar

    #.$.% Planul de finan are i capitalul de lucru

    Ca!i%a)() d )('r( n'sar !n%r( !rim() 'i')( d !rod('%i s% d3

    %o%a) 'os%(ri d F!)oa%ar < 1.1$:8.#* EURO9an

    'os%(ri d F!)oa%ar9)(na < 1-.++- EURO

    'os%(ri9'i')( d + d ,i) < 1*1.1- EURO.

    N'sar() d finan%ar3

    o 'rdi% f(rni,or < 1.. EURO

    o a!or% !ro!ri( < 18+. EURO

    o 'a!i%a) d )('r( < $$. EURO.

    TOTAL < 1.+$8. EURO.

    #.$.&.'enituri

    $

  • 8/13/2019 Proiect Management-ferma Pui

    21/26

    QCA/ACITATEA DE /RODUCTIE N UNIT I 2IICE9AN

    S/ECI2ICATIE CA/ACITATENOMINALA

    /IERDERI

    MORTALITATE

    J

    CA/ACITATEUTILA

    CA/ACITATE

    MODUL

    CA/ETE9AN

    1$$. *. 11*.

    CA/ACITATE

    2ERMA

    CA/ETE9AN

    :+. +$. :1$.

    QCA/ACITATE DE /RODUC IE TO9AN

    S/ECI2ICATIE TO9ANCA/ACITATE MODUL TO9AN $#$CA/ACITATE 2ERMA TO9AN 1.*$+

    Din 'ar )a F!or% 1.$ %o9an i )a in%rn +$+ %o9an.

    QSTRUCTURA /RODUC IEI

    QVENITURI /REVIIONATE

    J MODUL TO9AN 2ERMA TO9ANTOTAL /RODUCTIE 1 $$: 1.*DIN CARE

    /UICA//ICIOARE: 1:$ 1.$:

    TRANSARESUB/RODUSE

    $ +* #$

    $1

  • 8/13/2019 Proiect Management-ferma Pui

    22/26

    Vni%(ri din >5n,"ri !(i'a!!i'ioar

    CANTITATE

    TO9AN

    /RE UNITAR

    EURO9TO

    EURO9AN

    VENIT VNRI

    /RODUC IE MODUL

    1:$ 1.# $#*.*

    VENIT VNRI

    /RODUC IE 2ERM

    1.$: 1.# 1.*++.

    /irdri )(a% in 'a)'() < 1J

    Vni%(ri din %ran ar

    Vni%(ri din >5n,"ri !(i6'a!6!i'ioar < 1.**+. EURO9AN

    Vni%(ri din >5n,"ri s(?!rod(s < +$.81$ EURO9AN

    TOTAL VENITURI < $.:+.81$ EURO9AN

    Vni%(ri ! !rioada d 'rdi%ar

    AN 1 AN $ AN # AN + AN UTILIARE 1$J :J :J :J :JVENIT

    E/LOATARE

    EURO

    $.18 1.--$.1- 1.--$.1- 1.--$.1- 1.--$.1-

    T"TAL &EN%TUR% PE 8 AN% @ ?1**1. EUR"

    Nr.

    Cr%.Sor%imn% J TO9AN

    /r (ni%ar

    EURO9TOVni% ! an

    1. /UL/E $:=: 8$=1- 1.*: 1$.:1:

    $. /IE/T1:=

    -=-* 1.:: 1-.#1:

    #. ARI/I1*=*

    *#=#1 1.1 :.-*-

    +. S/INARI#=

    :8*=$ - .#++

    . ORGANE += 1+=+ 1.-1 $+.*8*. /IERDERI 1=81 *=11

    TOTAL #$ 6 +$.81+

    $$

  • 8/13/2019 Proiect Management-ferma Pui

    23/26

    #.$.$. Costuri

    E>a)(ara 'os%(ri)or d F!)oa%ar !n%r( (n mod() '( o !rod('%i d 1$$.

    'a!%9an= !rod('%i 'ors!(n,a%oar (n(i n(mar d = 'i')(ri3

    Nr.

    Cr%.S/ECI2ICARE

    COSTURI

    EURO9AN1. A'i,i%i !(i o ,i 1$$. 'a!% F =$ EURO9'a! $+.$. C)%(i)i adminis%rar rana 1$$. 'a!% F =: EURO9'a! 1#.-#. C)%(i)i mdi'.>a''in(ri 1$$. 'a!% F =+ EURO9'a! +.::+. C)%(i)i (%i)i%a%i si %rans!or% 1$$. 'a!% F =: EURO9'a! 8.-*. Amor%ismn% +.-*. C)%(i)i '( !rsona)() o!ra%i> * F $. EURO9an 1.-. C)%(i)i !n%r( !r&a%ir si d,inf'%ii = 'i')(ri $.

    To%a) 'os%(ri F!)oa%ar mod() EURO9an 1*+.8:. Cos%(ri !rs%ari sr>i'ii a?a%ori,ar 1$$. 'a!% F =$- EURO9'a! ##.

    TOTAL COSTURI E/LOATARE MODUL < 1*+.8 EURO

    COSTURI /RESTARI SERVICII ABATORIARE < ##. EURO

    COSTURI TOTALE9MODUL

  • 8/13/2019 Proiect Management-ferma Pui

    24/26

    Cos%(ri ! !rioada d 'rdi%ar 3

    AN 1 AN $ AN # AN + AN

    U%i)i,ar J 1$ : : : :Cos%(ri 1*$.*$+ 1.$:8.#* 1.$:8.#* 1.$:8.#* 1.$:8.#*

    U%i)i,ara 'a!a'i%a%i)or d !rod('%i )(a% in 'a)'() a fos% d 1$J in !rim() an si rs!'%i>

    d :J in (rma%orii ani.

    #.$.!.(itua ia veniturilor i cheltuielilor pe " ani de creditare

    S!'ifi'ar An() I An() I An() II An() III An() IV An() VI II III IV

    Ca!i%a) d)('r(

    $$. $$.

    Vni%(ridin >5n,"ri

    $.18

    $.18 1.--$.1-

    1.--$.1-

    1.--$.1-

    1.--$.1-

    C)%(i)id!rod(' i

    1*$.*$+

    1*$.*$+ 1.$:8.#*

    1.$:8.#*

    1.$:8.#*

    1.$:8.#*

    /rofi% ?r(% :-.** :-.** 1.*+#.:1

    1.*+#.:1

    1.*+#.:1

    1.*+#.:1

    Im!o,i%!rofi%

    1+.11 1+.11 $*#.1 $*#.1 $*#.1 $*#.1

    Do?5nd"s'adn%"

    #-. #-. #-. #-. 1. 1#.8#: 8:.+#: *.8#: $#.+#:

    /rofi%dis!oni?i)

    #*. #*. #+1.18+ #-:.*8+ +1*.18+ +#.*8+

    /rofi%'(m()a%

    #*. #*. #--.$+8 -.8+# 1.1-$.1#-

    1.*$.:#1

    Ta?) *. Vni%(ri I ')%(i)i

    $+

  • 8/13/2019 Proiect Management-ferma Pui

    25/26

    ).$.". *lu+ul de numerar

    S!'ifi'ar An() I An() I An() II An() III An() IV An() VI II III IV

    Rs(rs

    finan'iar!ro!rii

    +$8. 1$$. :. +-. *:+. #$.** ++8.+#: :#.:1 -.*:$

    Crdi% 1.. 1..

    V5n,"ri $.18 $.18 1.--$.1- 1.--$.1- 1.--$.1- 1.--$.1

    Totalintrrinumerar

    1.+$8. 1$$. :. $8-.*8 1.8#+.18 $.1$+.-+1 $.$$1.*1# $.#.8: $.$-.:

    In>s%i ii 1.18+. 1.18+.

    C)%(i)i

    o!ra iona)

    1*$.*$+ 1*$.*$+ 1.$:8.#* 1.$:8.#* 1.$:8.#* 1.$:8.#

    C)%(i)ifinan'iar

    #-. #-. #-. #-. 1. 1#.8#: 8:.+#: *.8#: $#.+#:

    Ra%" 'rdi% $. $. $. $.

    Totalie iri numerar

    1.$#1. #-. #-. $.1$+ 1.*.*$+ 1.*-.## 1.*#-.:# 1.*.## 1.*$.:

    S(r!)(sn(mrar

    1$$. :. +-. 8-.** #$.** ++8.+#: :#.:1 -.*:$ 8*.+

    Ta?) -. 2)(F() d n(mrar

    Din da%) !r,n%a% !roi'%() s% f,a?i).

    $

  • 8/13/2019 Proiect Management-ferma Pui

    26/26

    Bi?)io&rafi

    1. A(r) Ciran = $-6 Mar0%in& @n a&ri'()%(r" = Edi%(ra A)ma /rin% Ga)a i

    $. S%;"r) Br,()an( = $86 Mana&mn% @n a&ri'()%(r" = Edi%(ra Tno!rss Ia i#. .frmd!(i.'om+. .a&ro)and.ro

    http://www.fermedepui.com/http://www.agroland.ro/http://www.fermedepui.com/http://www.agroland.ro/