DOs & DON'Ts in afiliere si SEO, cu Serban Cristian

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DOs & DON’Ts In afiliere si SEO cu Serban Cristian @serbancc | www.seoserv.ro

Transcript of DOs & DON'Ts in afiliere si SEO, cu Serban Cristian

DOs & DON’Ts

In afiliere si SEO

cu Serban Cristian

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title

@serbancc | www.seoserv.ro

DOs

• EMD + Title

Test!

Exact match domain + exact title + meta description

Pozitia 8 in 30 de zile

@serbancc | www.seoserv.ro

DOs

• EMD + Title

Test!

Exact match domain + exact title + meta description

Pozitia 8 in 30 de zile

Exact match domain + title variat+ meta description

Pozitia 17 in 30 de zile

@serbancc | www.seoserv.ro

DOs

• EMD + Title

Test!Exact match domain + exact title + meta descriptionPozitia 8 in 30 de zileExact match domain + title variat+ meta descriptionPozitia 17 in 30 de zileLong tail domain + exact title + meta descriptionPozitia 32 in 30 de zile

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title • Domenii vechi

@serbancc | www.seoserv.ro

DOs DON’Ts

• Domenii/Siteuri vechi

• Bad linkbuilding• Flag/Penalizare

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title• Ancore variate

• Domenii vechi

@serbancc | www.seoserv.ro

DOs DON’Ts

• Ancore variate

@serbancc | www.seoserv.ro

DOs DON’Ts

• Ancore variate

• principale: pantofi, cizme, sandale

@serbancc | www.seoserv.ro

DOs DON’Ts

• Ancore variate

• principale: pantofi, cizme, sandale• cu sufix/prefix: pantofi online, cizme ieftine, sandale cu platforma

@serbancc | www.seoserv.ro

DOs DON’Ts

• Ancore variate

• principale: pantofi, cizme, sandale• cu sufix/prefix: pantofi online, cizme ieftine, sandale cu platforma• gramaticale: pantof, cizma, sandalele ( forme singular/plural, articulari )

@serbancc | www.seoserv.ro

DOs DON’Ts

• Ancore variate

• principale: pantofi, cizme, sandale• cu sufix/prefix: pantofi online, cizme ieftine, sandale cu platforma• gramaticale: pantof, cizma, sandalele ( forme singular/plural, articulari )• familie: botine, papuci, ghete, balerini, adidasi

@serbancc | www.seoserv.ro

DOs DON’Ts

• Ancore variate

• principale: pantofi, cizme, sandale• cu sufix/prefix: pantofi online, cizme ieftine, sandale cu platforma• gramaticale: pantof, cizma, sandalele ( forme singular/plural, articulari )• familie: botine, papuci, ghete, balerini, adidasi

• brand: Pantofi Fashionista sau pantofixyz.ro

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title• Ancore variate

• Domenii vechi• Linkuri slabe

@serbancc | www.seoserv.ro

DOs DON’Ts

• Linkuri slabe

• Comentarii cu keyword

@serbancc | www.seoserv.ro

DOs DON’Ts

• Linkuri slabe

• Comentarii cu keyword• Linkuri din lb. diferita

@serbancc | www.seoserv.ro

DOs DON’Ts

• Linkuri slabe

• Comentarii cu keyword• Linkuri din lb diferita• Ferme

@serbancc | www.seoserv.ro

DOs DON’Ts

• Linkuri slabe

• Comentarii cu keyword• Linkuri din lb diferita• Ferme• 3 linkuri din 200 cuvinte

@serbancc | www.seoserv.ro

DOs DON’Ts

• Linkuri slabe

• Comentarii cu keyword• Linkuri din lb diferita• Ferme• 3 linkuri din 200 cuvinte• Bloguri neactualizate

@serbancc | www.seoserv.ro

DOs DON’Ts

• Linkuri slabe

• Comentarii cu keyword• Linkuri din lb diferita• Ferme• 3 linkuri din 200 cuvinte• Bloguri neactualizate• Site-uri pasibile de penalizare

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title• Ancore variate• Brand personal

• Domenii vechi• Linkuri slabe

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

• Title: Pantofi de dama 2012• Description: Pantofi la moda in acest sezon, recomandati de Roxana Ivan• Keywords: pantofi, pantofi dama, pantofi 2012, moda, roxana ivan

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

• Title: Pantofi de dama 2012• Description: Pantofi la moda in acest sezon, recomandati de Roxana Ivan• Keywords: pantofi, pantofi dama, pantofi 2012, moda, roxana ivan

• Pagina interna de biografie ( inventata )

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

• Title: Pantofi de dama 2012• Description: Pantofi la moda in acest sezon, recomandati de Roxana Ivan• Keywords: pantofi, pantofi dama, pantofi 2012, moda, roxana ivan

• Pagina interna de biografie ( inventata )• WP Plugins Google authorship & GD Star Rating

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

• Title: Pantofi de dama 2012• Description: Pantofi la moda in acest sezon, recomandati de Roxana Ivan• Keywords: pantofi, pantofi dama, pantofi 2012, moda, roxana ivan

• Pagina interna de biografie ( inventata )• WP Plugins Google authorship & GD Star Rating

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

• Avantaj in linkbuilding

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

• Avantaj in linkbuilding

• Comentarii cu nume propriu

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

• Avantaj in linkbuilding

• Comentarii cu nume propriu• Comentarii pe forumuri

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

• Avantaj in linkbuilding

• Comentarii cu nume propriu• Comentarii pe forumuri• Buzz pe Social Media

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

• Avantaj in linkbuilding

• Comentarii cu nume propriu• Comentarii pe forumuri• Buzz pe Social Media• Linkuri naturale

@serbancc | www.seoserv.ro

DOs DON’Ts

• Brand personal

Varianta corecta de distributie ancore

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title• Ancore variate• Brand personal

• Domenii vechi• Linkuri slabe• Feed, continut automat

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title• Ancore variate• Brand personal• .com VS .ro

• Domenii vechi• Linkuri slabe• Feed, continut automat

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title• Ancore variate• Brand personal• .com VS .ro

• Domenii vechi• Linkuri slabe• Feed, continut automat• Linkuri catre index

@serbancc | www.seoserv.ro

DOs DON’Ts

• Linkuri catre index

@serbancc | www.seoserv.ro

DOs DON’Ts

• Linkuri catre index

• linkuri catre index ( max 30% )• linkuri catre single post ( 30-45% )• linkuri catre categorii ( 10-15% )• linkuri catre tag-uri ( 10-15% )

@serbancc | www.seoserv.ro

DOs DON’Ts

• Linkuri catre index

• linkuri catre index ( max 30% )• linkuri catre single post ( 30-45% )• linkuri catre categorii ( 10-15% )• linkuri catre tag-uri ( 10-15% )• linkuri catre Facebook/Twitter

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title• Ancore variate• Brand personal• .com VS .ro• Facebook, Twitter

• Domenii vechi• Linkuri slabe• Feed, continut automat• Linkuri catre index

@serbancc | www.seoserv.ro

DOs DON’Ts

• Facebook, Twitter

@serbancc | www.seoserv.ro

DOs DON’Ts

• Facebook, Twitter

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title• Ancore variate• Brand personal• .com VS .ro• Facebook, Twitter

• Domenii vechi• Linkuri slabe• Feed, continut automat• Linkuri catre index• Titlu&descrieri =

enumerari de cuvinte cheie

@serbancc | www.seoserv.ro

DOs DON’Ts

• Titlu&descrieri = enumerari de cuvinte cheie

@serbancc | www.seoserv.ro

DOs DON’Ts

• EMD + Title• Ancore variate• Brand personal• .com VS .ro• Facebook, Twitter

• Domenii vechi• Linkuri slabe• Feed, continut automat• Linkuri catre index• Titlu&descrieri =

enumerari de cuvinte cheie

@serbancc | www.seoserv.ro

Multumesc pentru atentie

@serbancc | www.seoserv.ro

Multumesc pentru atentie

@serbancc | www.seoserv.ro