Nr.crt. Sex VârstăF M a b c d

1 1 12 1 13 1 14 1 15 1 16 1 17 1 18 1 19 1 1

10 1 111 1 112 1 113 1 114 1 115 1 116 1 117 1 118 1 119 1 120 1 121 1 122 1 123 1 124 1 125 1 1

16 9 19 2 0 4

respondenti/con frecventa de co25 21

Chart Title

respondenti/consumatorifrecventa de consum(in sezon)de unde achizitionaza(supermarket)daca consuma urda,alte branzeturi din zerprobabil as cumpara

Chart Title

respondenti/consumatorifrecventa de consum(in sezon)de unde achizitionaza(supermarket)daca consuma urda,alte branzeturi din zerprobabil as cumpara

Venit Ocupațiaa b c d a b c

1 11 1

1 11 11 11 1

1 11 1

1 11 1

1 11 1

1 11 1

11 111 11 1

1 11 1

1 11 1

1 11 1

13 7 2 3 16 2 5

de unde achizi daca consumprobabil as cumpara18 18 7

Chart Title

respondenti/consumatorifrecventa de consum(in sezon)de unde achizitionaza(supermarket)daca consuma urda,alte branzeturi din zerprobabil as cumpara

Chart Title

respondenti/consumatorifrecventa de consum(in sezon)de unde achizitionaza(supermarket)daca consuma urda,alte branzeturi din zerprobabil as cumpara

Ocupația Mediu Q1 Q2d e a b a b a b

1 11 11 11 1

1 11 1

1 11 1

1 11 1

1 11 11 11 1

1 1 11 1

1 1 11 11 1 1

1 11 1 11 11 11 1 11 1

1 1 17 8 25 0 2 1

F B 18-25 25-35 35-45 >4516 9 19 2 0 4

Q2 Q3 Q4c d a b c d a b

1 1 11 1 1 1 1 11 1 1 1 11 1 11 1 1 1

1 1 1 1 11 1 1 1 1 11 1 1 11 1 1 1 1 11 1 11 1 1 1 11 1 1 1 1 11 1 1 11 1 1 11 1 11 1 1 1 11 1 1 11 1 1 1

1 11 1 1

1 11 1 1 11 1 1 1

1 11 1 1 1

21 1 20 7 14 13 22 3

Q5.1 Q5.2Ac. Total Ac.Parțial Indif. Dezacord Dez.total Ac. Total Ac.Parțial Indif.

1 11 1

1 11 1

1 11 11 11 11 11 1

1 11 1

1 11 11 1

1 11 1

1 11 11 11 11 1

11 1

1 116 8 1 0 0 8 8 8

Q5.2 Q5.3 Q5.4Dezacord Dez.total Ac. Total Ac.Parțial Indif. Dezacord Dez.total Ac. Total

111

11

1 11 1

11

1 11 111 11

1 11 1

11 1

111

11 1

1 11

1 0 9 10 6 0 0 9

Q5.4 Q5.5Ac.Parțial Indif. Dezacord Dez.total Ac. Total Ac.Parțial Indif. Dezacord

1 11 11 1

1 11 1

11

1 11 1

11

1 11

1 111

1 11

1 11 1

1 11 1

1 11

1 110 4 1 1 18 5 1 1

Q5.5 Q6.1 Q6.2Dez.total Extr.Imp F.Imp Important Puțin Im. Deloc Imp Extr.Imp F.Imp

1 11 1

1 11 1

1 11 1

1 11 1

11 1

1 11 11 1

1 11 1

1 11 1

1 11 11 11 11 1

1 11 1

1 10 7 4 11 3 0 13 11

Q6.2 Q6.3Important Puțin Im. Deloc Im. Extr.Imp F.Imp Important Puțin Im. Deloc Im.

11

11

11

11

1 111

11

1111

111

11

111

1 0 0 2 5 10 6 2

Q6.4 Q6.5Extr.Imp F.Imp Important Puțin Im. Deloc Im. Extr.Imp F.Imp Important

1 11 1

1 11 1

1 11

11

1 11 1

11 1

1 11 11 1

1 11

1 11 1

1 11

1 11 11 11 1

6 4 11 2 2 6 5 8

Q6.5 Q7 Q8Puțin Im. Deloc Im. a b c d a b

1 11 1 1

1 11 1 1

1 1 1 1 11 1 1 1 1 11 1 1 1 1 1

1 1 1 1 11 1 11 1

1 1 1 1 11 1

1 1 11 1 11 1 1 1 11 1 1 1

1 1 1 11 1 1

1 11 1

1 1 11 1 1 1 11 1 11 1 1 1 1

1 1 14 2 14 18 12 14 12 13

Q9 Q10a b c d a b c d

1 11 1 1

1 1 11 1 1 11 1 1 11 1 1 1 11 11 1 11 1 1 11 1 11 1 1 1 11 1 1 1 11 1 11 1 1 1 11 11 1 1 1 11 1 11 1 11 1 11 11 1 1 1 11 1 1 11 1 11 1 1 1 11 1 1

24 20 8 13 7 9 7 1

Q10 Q11e

gust de brânzăacru, clătitedulce-acrisor,bun,inte

răcoritor, sezon caldracoritor, cremos, dulce

1 nu imi placedulce, galbena, specificnu vrau sa gust

racoare.discutii,plimbareproteine,lactate,calciudelicatetedeliciosnu am gustat niciodata

bunicaaromatspecial,gustos

delicioasainteresantneobisnuitinteresantinteresant ,amuzant

1

ac.total ac.partial indiferent dezacord dez.totprefer ingh.pe baza de lapte 16 8 1 0 0cont.rid.de P,ingh.mai sanat. 8 8 8 1 0urda este benefica organism. 9 10 6 0 0ingh.cons in orice mom.zilei 9 10 4 1 1ingh. e deliciosa si racoritoare 18 5 1 1 0

1 2 3 4 50

0.2

0.4

0.6

0.8

1

1.2

1.4

1.6

1.8scala Likert

scor partial scor global1.6 1.248

0.921.12

11.6

ext.imp f.imp important putin imp deloc imppret 7 4 11 3 0 3.6calitate 13 11 1 0 0 4.48ambalaj 2 5 10 6 2 2.96cantitate 6 4 11 2 2 3.4marca 6 5 8 4 2 3.36

1 2 3 4 50

0.5

1

1.5

2

2.5

3

3.5

4

4.5

5Chart Title

pretcalitateambalajcantitatemarca

1 2 3 4 50

0.5

1

1.5

2

2.5

3

3.5

4

4.5

5Chart Title