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Buletin de afaceri România-Suedia Business Bulletin Rumänien-Sverige

Romania-Sweden business newsletter Nr. 15/Iunie 2016 Nr. 15/Juni 2016

No. 15/June 2016

BPCE Stockholm, SUEDIA Handelskontor Rumäniens i Stockholm, Sverige Trade Office of Romania in Stockholm, Sweden

36, Ostermalmsgatan, 10041-Stockholm; tel.: +46 8 102858; email: [email protected]

mailto:[email protected]

Business Newsletter Romania-Sweden Facts about Romanian Economy

Economic evolutions in Romania in 2015

The growth of GDP by 3,7% in 2015 – definitely confirmed by the National Institute of Statistics – INS’ data

Table of contents

Facts about Romanian Economy Bilateral Trade Doing business in Romania Economic & Financial News Business opportunities Tourism International events Facts about Romania Useful contacts

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Comparative data with the other EU Member States are to be found in the Eurostat website: http://epp.eurostat.ec.europa.eu/eurostat/data/database. More information / data from the Romanian National Institute of Statistics is available in its website: www.insse.ro.

On February 12, 2016, the National Statistics Institute (INS) published the estimate for economic growth in Romania in the fourth quarter and full year 2015, announcing GDP growth in the fourth quarter of 2015, of 1.1%, from the previous quarter, this indicator increased by 3.8%, seasonally adjusted, compared with the same quarter of 2014 and the GDP growth in 2015 over the previous year was 3.7%.

2015 is the 5th consecutive year of growth, after +1.1% in 2011, +0.6% in 2012, +3.5% in 2013 and +3.0% in 2014. The growth of 3 7% in 2015 is the highest recorded for the Romanian economy in the last 7 years. In absolute terms, GDP recorded in 2015 at current prices was 710.3 billion lei, or 159.8 billion euros.

According to INS, the majority of economic sectors had a positive contributions to GDP growth in 2015, compared to 2014 (+3.7%), except for agriculture, forestry and fishing (-0.5%); so:

- Wholesale and retail trade (+1.0%) with a share of 15.8% to GDP; - Construction industry (+0.6%) accounted for 7.4% of the GDP; - Information and communications (+0.6%), 5.7% in GDP; - Net taxes on products (+0.7%), with a contribution of 12.1% in GDP; - Industry (+0.5%), with a share of 23.2% to the GDP.

The evolution of the main branches of economic activity in 2015 was positive:

a) Romania's trade in 2015 reached 117.6 billion euros, a record volume for the country, registering an increase of 5.9% over 2014; b) The industrial production continued to be an important pillar of economic development, increasing in 2015 by 2.7% (gross series) compared to 2014,; c) The construction activities in 2015 compared to 2014, as gross series, increased by 10.4%; d) The primary energy resources increased in 2015 compared to 2014 by 2.0% and the electricity by 7.8%.

http://epp.eurostat.ec.europa.eu/eurostat/data/database



http://www.insse.ro/

Business Newsletter Romania-Sweden Facts about Romanian Economy (cont.)

Economic evolutions in Romania in 2015 (cont.)

The evolution of the main branches of economic activity

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Romanian imports in 2015 grew by 7.6%, mainly due to the increase of imports from EU countries by 10.1%, while arrivals of goods from non-member countries decreased by 0.1%. In terms of the evolution of the structure of imports in 2015 over the previous year, there were increases in the share of category of machinery and transport equipment (from 35.5% to 37.3%), the group of other manufactured goods (from 30% to 31%) and the group of food, beverages and tobacco (from 7.7% to 8.5%). Diminishment was registered in the share of mineral fuels and lubricants’ group (from 9.2% to 6.4%), while the other sections’ share remained unchanged: chemical and allied products (13.7%), raw materials (3.1%). The top 10 countries of origin of goods brought into Romania in 2015, totaling 68.1% of country’s imports, were: Germany (with a share of 19.82%), Italy (10.69%), Hungary (7.95%), France (5.59%), Poland (4.84%), China (4.58%), Netherlands (4.01%), Austria (3.85%), Turkey (3.63%) and Russian Federation (3.15%). The differences between the rates of increase for imports and respectively for exports resulted in a growth of the trade deficit by 38% (2.3 billion euros) in 2015 compared to 2014 (from 6.1 to 8.4 billion euros).

The exports, which registered a volume of 54.6 billion euros - the highest flow of Romanian goods to abroad in the history of country's foreign trade, increased by 4.1% compared to 2014. Deliveries to European Union member states increased in the last year, compared to 2014 by 7.9%, and continued to hold a big share in Romanian exports (73.7%), up by 2.6 p.p. compared to the situation at 31.12.2014. However the Romanian exports to non-European countries, in 2015, were 5.2% lower compared to 2014. Regarding the evolution of the structure of Romanian exports in 2015 compared to 2014, it has been a small increase in the category of machinery and transport equipment (from 42.2% to 44.5%), the group of other manufactured goods (from 32.7 % to 32.8%) and the section food, beverages and tobacco (from 8.5% to 8.8%). Consequently the share of other groups diminished; so: chemicals and related products represented 4.9% (from 5.2% in 2014), mineral fuels and lubricants 4.5% (from 6.0%) and raw materials 4.5% (from 5.3%). The top 10 markets for Romanian goods in 2015, accounting for 64.1% of national exports were: Germany (with a share of 19.75%), Italy (12.43%), France (6.80%), Hungary (5.38%), UK (4.36%), Turkey (3.94%), Bulgaria (3.34%), Spain (2.89%), Poland (2.68%) and Holland (2.53%).

Romania's trade in 2015 reached 117.6 billion euros, a record volume for the country, registering an increase of 5.9% over 2014, thus being the third consecutive increase of over 5%, although the realization of last year is mainly due to the increase in imports.

The 10 principal partners, in order of size in trade in 2015 were: Germany (19.79%), Italy (11.60%), Hungary (6.76%), France (6.15%), Poland (3.84%), Turkey (3.77%), the UK (3.36%), the Netherlands (3.32%), Austria (3.23%) and China (3.22%). The trade with these 10 states represented 65% of Romania’s foreign trade.



The evolution of the main branches of economic activity in 2015 (cont.)

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The primary energy resources increased in 2015 compared to 2014 by 2.0% and the electricity by 7.8%. So, the net coal production increased by 6.3%, the import of petroleum products by 27.5%, while the production of crude oil and of natural gas decreased by 1.7% each. In 2015, the electricity production increased by 3.7% compared to 2014, with considerable growths in power plants (+6.2%), photovoltaic solar energy production (+53.4%) and wind power (+49.1%). In the meantime, the production of energy in nuclear power plants decreased (by 0.3%) and also the hydro-energy production (by 12.2%). The final consumption of electricity in 2015 increased by 6.0% compared to 2014, the public lighting by 30.6% and private consumption by 3.7%. The export of electricity increased by 28.1%, reaching a volume of 10.504 million KWh (versus 3.776 million KWh of import).

The industrial production continued to be an important pillar of economic development, increasing in 2015 by 2.7% (gross series) compared to 2014, due to manufacturing (+3.5%) and the production and supply of energy electricity, gas, hot water and air conditioning (+1.3%), while mining and quarrying registered a reduction (-12.5%). Increases in turnover were registered in the industry of capital goods (+8.8%), consumer durables (+6.4%), intermediate goods industry (+3.1%) and current use goods industry (+2.5%). The energy industry recorded a decrease (-22.8%). As for the industrial new orders in 2015, compared to 2014, rose overall by 3.6%, due to rises in the groups: consumer durables (+28.0%), intermediate goods (+3.5%), capital goods industry (+ 3.0%); only the current use goods industry registered a stagnation. Noteworthy is that inside the EU, Romanian industry is among the most dynamic, with a growth of 2.7% recorded in 2015, being above both the EU28 average (+1.7%) and the industry evolution in the 19 states of the euro region (+1.4%).

The evolution of construction activities in 2015 compared to 2014, as gross series, increased by 10.4%, with rise in all categories of works: the overhauling (31.8%), maintenance and repair (13.3%) and new construction works (5.2%). The construction engineering and construction works volume rose by 20.0%, non-residential buildings by 1.1%; only the residential buildings construction recorded a contraction of 5.8%. It is remarkable that in the context of previously recorded poor results, in 2015 it has been a revival of the construction sector, one of the most dynamic economic sectors, with a significant contribution to economic growth. At the EU level, the growth of constructions sector in Romania noticed among the highest (by 10.4%) in 2015, being higher than the EU28 average (+0.6%); in general, this activity in the EU has faced some problems that have led even to reduce the volume of construction (-1.0%) in the Member States of the euro area (EA-19).



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The unemployment rate in Dec. 2015 was 6.7%, 0.1 p.p. higher than in Nov. 2015, the same level as in March and June 2015, but below the unemployment rate recorded in other months of the last year. The average unemployment rate in the EU28 was, in late September 2015, by 9.0%. Only 10 states had lower unemployment rates: Czech Republic (4.5%), Germany (4.5%), Malta (5.1%), UK (5.1%), Austria (5.8%), Denmark (6.0%), Luxembourg (6.1%), Hungary (6.3), Estonia (6.5%) and the Netherlands (6.6%). The highest unemployment rates were registered in Greece (24.5%), Spain (20.8%), Croatia (16.5%), Cyprus (15.7%), Portugal (11.8%) and Italy (11.4%). The INS’ March press release announced that the unemployment rate in January 2016 dropped by 0.2 p.p. over the previous month, reaching 6.5%.

Balance of payments and external debt According to the National Bank of Romania (BNR), in 2015, the current account of the balance of payments recorded a deficit of 1.758 million euros, compared with 686 million euros in 2014, due to the deficit in the balance of primary incomes (1.830 million euros) and trade balance (1.430 million euros), partially offset by the increase in the surplus revenue side (to 1,187 million euros) and services (with 1.001 million euros). At 31.12.2015 Romania's foreign debt rose, according to BNR data, to 90.9 billion euros, of which 71.1 billion euros long-term debt (down by 5.7% compared to end-2014) and 19.8 billion euros short-term debt (up 4.9% compared to 31.12.2014). Romania's total external debt at the end of 2015 was reduced by 4.1% compared to the end of the last year, the lowest level in the last 5 years.

Monetary policy interest rate Between January 8 and May 7 2015, BNR reduced by 4 times the monetary interest rate by a total of one percentage point (from 2.75% to 2.50%, then to 2.25 %, to 2.00% and finally to 1.75%), maintaining a stable rate after that. Consequently, the interest rate lending facility (Lombard) decreased from 5.25% to 4.75%, after to 4.25%, to 3.75% and is currently at 3.25%; the interest rate on the deposit facility remained, from August 5, 2014, at a 0.25% per annum.

The inflation, as expressed by the Consumer Price Index - CPI in December 2015 compared to December 2014 was negative (-0.93%) according to the National Institute of Statistics, well below the inflation target, which is 2.5%, plus/minus one pp. The annual inflation rate came in negative territory on lower VAT rate on food in the second half of 2015 and continues its negative trend due in particular to decrees (from 01/01/2016) of the overall VAT share from 24% to 20%. By press releases of 15.02.2016 and 11.03.2016, the INS announced that the inflation rate remain negative, with record levels (-2.13%) between January 2016 / January 2015 respectively (-2.68%) between February 2016 / February 2015. According to the baseline macroeconomic scenario, the central bank published in the Inflation Report (on Feb. 2016), the annual CPI inflation rate forecast at 1.4% at the end of 2016 and 3.4% on 31.12.2017.



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FDI - the foreign direct investments in Romania reached in 2015, according to the central bank data, a level of 3 035 million euros, from which the equity stakes (including the reinvested net profit) were 3 340 million euros and the intra-group loans recorded a negative net value of 305 million. FDI in 2015 was up 25.4% from the level recorded in 2014 (2 421 million euros).

According to the INS, the net investments in the national economy increased in 2015 compared to 2014 by 8.4% due to: the 5.2% increase in new construction group, the 10.8% in equipment category (including the transport) and the 12.3% in the group of other expenses. The economic branch structure of investments in 2015 was as follows: trade/services 42.4%, industry 37.9%, construction 12.0%, agriculture 4.7% and 3.0% other branches.

Romania's rating by specialized agencies

In March 2016, JCRA - Japanese rating agency has improved Romania's country rating from BBB-/BBB to BBB/BBB+ for the long term debt in foreign currency and in local currency respectively, with a stable outlook.

In January 2016, the rating agency Fitch reaffirmed the rating for the long-term government debt of Romania in foreign and local currency, at BBB-/BBB, with a stable outlook.

In December 2015, the rating agency Moody's upgraded the rating outlook from stable to positive, confirming the sovereign rating to Baa3 (investment grade).

The Standard & Poor's agency maintained, from 2014, its rating for Romania at BBB- with a stable outlook.


Bilateral Trade Romania - Sweden

• The 2015 continued the positive trend of increasing the bilateral trade (that reached a total by approx. 50% more than the level of 2010). It could be highlight the sustained growth of the bilateral trade in the last years, in spite of the problems of the international crisis started in 2008.

• It is noteworthy that the bilateral trade growth, in the period 2010-2015, was due to the increase of both exports and imports, for the two parts, and this is why there is a balanced trade with significant prospects for growth and diversification. Romanian exports in relation to Sweden increased with 72.6% and the import of Swedish products raised by 24.4% in the same period of time. In 2015, the bilateral trade balance was favorable to the Romanian side with a total of 1 016 million SEK.

• In the first three months of 2016 the total bilateral trade was 1594 million SEK, 3,8% more than in the first quarter of 2015. The Swedish export was 641 million SEK, 4% more than in 2015, and the Romanian export to Sweden was 953 million SEK, 4% more than the last year. The bilateral trade is keeping a favorable balance, of 312 million SEK, on the Romanian side, for the period January-March 2016. The bilateral trade figures of 2016 are in correlation with the trend of diversification of the economic relations between Romania and Sweden.

Evolution of Trade between Romania and Sweden (million SEK)

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2010 2011 2012 2013 2014 2015

Export 2.207,95 2.562,85 2.987,54 3.665,91 4.433,79 3.812

Import 2.247,70 2.309,47 1.941,42 2.187,40 2.566,59 2.796

Total 4.455,65 4.872,32 4.928,96 5.853,31 7.000,38 6.608

Balance -39,75 +253,38 +1.046,12 +1.478,51 +1.867,20 +1.016

Source: Statistics Sweden www.scb.se

http://www.scb.se/

Business Newsletter Romania-Sweden Doing business in Romania

Invest Romania

• Invest Romania is the government organization dedicated to providing professional support and advice to foreign investors in Romania.

Its main goal is to attract and facilitate foreign direct investment in Romania.

Whether it’s about opening a new office or an entire manufacturing facility, our expert advice and support services are offered free of charge to organizations wishing to come to Romania.

All relevant information regarding institutional data such as procedural transparency, asset declarations and the organization chart can be found at http://dpiis.gov.ro/new_dpiis/en/

The vision of Invest Romania

• Invest Romania is committed to contributing to Romania’s economic resilience and steady growth through influx of capital, know-how and new technologies.

• Furthermore, the aim is to significantly increase the investment and expansion in value added sectors, currently focusing on six specific sectors - IT & Business Services, Aerospace, Automotive, Agribusiness, Bio-economy and Creative Industries.

What Invest Romania can do for you?

• Provide information on legal framework, business costs, tax and government support, infrastructure and other relevant areas.

• Link potential investors with local resources and opportunities.

• Offer guidance for project implementation during all stages of the decision-making process and consultancy regarding any arising complications.

• Assist in maintaining a level playing field for foreign investors and public sector stakeholders.

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CONTACT Invest Romania www.investromania.gov.ro Str. Amiral Constantin Bălescu, nr. 18, Sector 1, Bucharest Secretary of State: Tel: +4021 318 50 52, Fax: +4021 316 31 58 E-mail: [email protected]

CONTACT Foreign Direct Investment Department Tel: +4021 316 31 29 (int. 106/107), Fax: +4021 316 31 58 Email: [email protected]

http://dpiis.gov.ro/new_dpiis/en/



http://www.investromania.gov.ro/



Business Newsletter Romania-Sweden Doing business in Romania (cont.)

Doing business in Romania - voices from Nordic companies

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The Romania Business Climate Survey 2015 was initiated and financed by Business Sweden and supported by the Embassies of Sweden, Denmark, Finland and Norway in Romania.

The purpose of the survey was to explore how companies with Nordic capital perceive the business climate in Romania, what are the opportunities and challenges of the market and to identify areas for improvement and outline future expectations for the Romanian market.

The survey focused on the following topics: - Business establishment procedures, infrastructure and human capital; - Legislation, taxation and payments; - Investment environment, regulations and profitability.

The result are based on the answers of 115 respondents, representing 32% of the total number of 362 people, from Nordic companies, who received the survey. The study has been conducted by Business Sweden during April-June 2015.

Results of the survey:

• More than half of the companies think it is easy or very easy to establish a business in Romania and rent or buy premises.

• The availability of competent staff is very good, the productivity high and the cost level is one of the lowest in EU.

• The legal system is not highly trusted by Nordic companies, but it is improving. • The transparency of information is not especially high, and the bureaucracy is still there,

but it is not really a barrier. • About the corruption, the encouraging news is that Romania is fighting this problem

actively and with good results. • A very good level of English knowledge, higher than in many other EU-countries and

many Romanians know several foreign languages. • The communication infrastructure, especially in the sense of roads and railways is

improving. • Nordic businesses are very welcomed in Romania and they feel that the good reputation

of the Nordic countries actually supports them in their business.

The Majority of the respondents see a bright future for their business in Romania.

Business Newsletter

Romania-Sweden Economic & Financial News from Romania

World Bank improves growth forecast for Romanian economy in 2016

Table of contents Facts about Romanian Economy Bilateral Trade Doing business in Romania Economic & Financial News Business opportunities Tourism International events Facts about Romania Useful contacts

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According to the report, The World Bank forecasts that in 2017 and 2018 Romanian economy will have a 3.7 percent and 3.4 percent growth respectively, down by 0.4 percent and 0.6 percent, compared to the January 2016 forecast.

World Bank growth forecasts regarding Romanian economy are more pessimistic than those released by the International Monetary Fund (IMF) and the European Commission (EC).

According to the IMF, Romanian economy will experience a 4.2 percent increase in 2016, thanks to the introduction of measures aimed at boosting consumption, followed by a slight decrease, in 2017.

The EC forecasts a 4.2 percent growth for 2016 and a 3.7 percent growth in 2017, respectively.

According to data recently released by Eurostat, Romania reported an economic growth of 1.6 percent in Q1, compared to the previous quarter, representing the highest economic growth rate among EU member states. In the first quarter of 2016, compared to Q1 2015, Romania and Sweden posted the highest economic growth rates among EU member states (4.2 percent), followed by Slovakia (3.7 percent) and Spain (3.4 percent). With a drop of -1.4 percent, Greece was the only EU member state to record a decline in the period under survey.

According to the World Bank report, the overall growth forecast for the Europe and Central Asia (ECA) region, which includes Romania, is of 1.2 percent, 0.4 percent less than its January forecast.

The World Bank has improved slightly the growth forecast for Romania’s economy in 2016, from 3.9 to 4 percent. However, its biannual “Global Economic Prospects” report, has revised downwards the growth forecast for the next two years.

Business Newsletter

Romania-Sweden Economic & Financial News from Romania (cont.)

Romania posts strong economic growth of 1.6 pct in Q1 2016


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Romania’s economy has been placed among the top performers of Europe in a recent report by Saxo Bank, posting the highest economic growth among 20 countries analyzed.

Thus, with a GDP increase of 1.6 % during the first quarter over the previous one, Romania leads by a detached 0.7 p.p. over Cyprus, which comes in second. Romania’s strong advance was brought on by recent wage increases and some fiscal loosening measures, which stimulated domestic consumption.

Private services had the largest contribution to GDP growth in terms of supply, with wholesale and retail sales, transport and tourism contributing 2.1 p.p. after an increase of 13.1 % y-o-y (18% share in GDP formation), shows a report by ING. The IT sector also added 0.6 p.p. due to an increase in activity of 7.6% , contributing 6.1% to GDP formation. In terms of demand, private consumption jumped by 10 % y-o-y, adding 6.4 p.p. to expansion. Without domestic supply being able to accommodate the fast rising demand, this led to a negative input of 3.4 p.p. to growth from net exports as imports far outpaced the export expansion pace.

The Saxo Bank report shows Lithuania and Spain both saw a 0.8 % economic advance on the quarter, while Germany, Bulgaria and Slovakia followed with 0.7 %. Germany saw a doubling in its growth rate, stimulated by the expansionist monetary policy led by the Central European Bank, according to the report. The Netherlands and France posted an advance of 0.5 %, Austria, Finland and the UK 0.4 %, while the lowest levels of GDP increase were seen in Italy (0.3 %), Belgium (0.2 %) and Portugal (0.1 %).

Hungary, with a 0.8 % drop, saw the largest decrease in GDP over the last four years, led by political risks and a slump of 33.9 %in the constructions sector. Greece, which is currently going through austerity measures, has a low internal consumption which in turn led to a 0.4 % decrease in GDP during Q1 over the previous quarter. “Rapid reduction in gross fixed capital formation and household expenditure continued to have a significant negative impact on growth” - the report shows. Latvia and Poland both posted a slowdown in their economies, with a 0.1 % GDP drop. In Latvia’s case, the strong growth in transport and storage and a stable momentum in manufacturing were offset by a significant downturn in the construction sector (down 22 %). Poland was also affected by political risks, its economy showing signs of decrease for the first time since 2012, due to a Constitution crisis which has warded off foreign investors.

Business Newsletter


Annual inflation rate falls further in May to -3.5 pct


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Prices fell for a majority (66.9 percent) of goods and services in May as compared to April. A slight increase (0 to 2.5 percent) was observed in 19.8% of goods and services, while goods and services for which prices grew by more than 2.5 percent had a weight of 13.3%.

As compared to April, foods for which the largest price decrease were observed were eggs (6.27 percent), beans and other leguminous plants (down 1.51 percent). Increases were seen for potatoes (up 16.06), fresh fruit (6.22 percent) and tinned fruit (3.68 percent).

“May-16 CPI printed at -3.5 percent y-o-y, in line with market consensus and slightly above our call for -3.6 percent. It was the volatile food prices (particularly those of potatoes) that led to the difference versus our forecast; otherwise, there were no major surprises” - says in a report the ING’s chief economist, Mr. Ciprian Dascalu.

When it comes to non-food products, drops were seen in detergents (0.04 percent), video devices and sporting goods (0.07) and gas (1.07), while prices for the total category were 0.09 percent higher over April 2016.

Among services, urban transport dropped 0.08 percent and other services by 0.9 percent.

According to Mr. Dascalu, this should be the lowest threshold for the inflation, as the VAT cut effects will start to wear off, however remaining in negative territory for most of the second half of the year.

“We currently expect the central bank to start policy ‘normalisation’ at the November 4 meeting (via a narrower standing facilities corridor), but there are significant risks of this being delayed to Q1 2017 given subdued headline inflation” - the economist concluded.

The annual inflation rate has dropped to -3.5 percent in May 2016, a 0.2 percentage points decrease over April’s value, show data from the National Institute for Statistics – INS.

Business Newsletter


H&M opens a second store in Craiova


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Mercur Center, owned with a majority stake of 93 percent by SIF Oltenia, has been closed since September of last year in order to undergo restauration works worth EUR 12 million.

The new H&M unit will span 1,700 sqm and will be the fourth store to be opened in 2016 by the Swedish retailer in Romania.

“Three years after the inauguration of the first unit in Craiova, we are pleased to strengthen our local presence and to mark the beginning of the summer season with a new store where customers can purchase their favorite outfits of the season” - said Mihai Duica, lease manager of H&M Romania.

H&M Romania posted in 2015 a turnover of EUR 149.5 million (RON 665.2 million), a 25.6 percent rise over the previous year. However, its profit dropped a dramatic 73 percent to a little over EUR 3 million (RON 13.7 million), while its number of employees rose to 870 (from 691 in 2014).

The company entered the local market in 2011, currently having a national network of 44 stores.

H&M announced it will be opening a new store in Craiova inside the newly upgraded Mercur Center, which restarted operations on June 9.

Business Newsletter Romania-Sweden Business opportunities

- Romanian Companies interested in the Swedish market

MECANEX S.A.


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In 1972 was established the IUPS - factory for equipment and spare parts. In 1975, is added the manufacturing part for: plastic production equipment and mechanical scissors for cutting profiles. In 1979 the company starts the production of pumps, which become the basic activity.

MECANEX S.A. was privatized in 2001, starting off with a comprehensive process of reorganization and modernization. Since its establishment, MECANEX SA has had the technology needed to produce and perform a wide range of equipment and units, cast and machined. Since 2014 MECANEX started investing more to increase the pouring capabilities.

Contact: Address: Manoleşti Deal street, No. 29A Botoşani, ROMANIA Tel.: +40 231 516 661; Fax: +40 231 517 530 Email: [email protected] Website: www.mecanex.ro

Mecanex adapts its production to the customer’s needs, being supported by its qualified personnel and equipment.

Mecanex SA Company is certified in quality system SR EN ISO 9001/2008 - by TUV Rheinland Romania, in environment protection system SR EN ISO 14001/2005 and health and occupational security OHSAS 18001/2008.

MECANEX produces a wide range of products and aggregates, cast and machined with uses in various areas of activity.

The main areas & products are:

- Agriculture - irrigation pumps, drainage pumps;

- Energy - water supply pumps, pressure pumps, condense pumps;

- Construction - bitumen pumps, cement pumps;

- Chemical and food industry – vacuum pumps, fuel pumps;

- Mining - water drainage pumps;

- Industrial - various iron, steel or bronze casting;

- Public sector - street furniture benches, fountains, ornamental columns.

MECANEX has managed to enter on the EU market and distributes products to companies from Austria, Germany and Italy. The company’s reputation is provided by 30 years experience in producing pumps, for national clients - important public and private companies, as: UMEB, Electroprecizia, OMV Petrom, ArcelorMittal, Ministry of Agriculture, Energy Complex Turceni, EC Oltenia, Hidroelectrica, Electricity Company of Bucharest.

More info: www.mecanex.ro


http://www.mecanex.ro/

http://www.mecanex.ro/

Business Newsletter Romania-Sweden Business opportunities (cont.)


S.C. PHOENIXY Srl.


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Phoenixy is leading the Romanian corn puffs market, with 70% market share.

The company’s yearly turnover is 20 mil Euro, and the export rate is 35% out of the entire sales volume. The story of Phoenixy Company began in 1992 and since then, through perseverance and investment in quality and innovation, become the largest corn puffs producer in Europe. GUSTO is the corn puffs brand produced in Phoenixy factory, with over 1,000,000 corn puffs bags produced per day.

Phoenixy service departments offer research-based technology and products catered to the clients own specific needs. Gusto Corn Puffs are produced following the Highest European Standards in Quality and Food Safety, IFS & HACCP. Phoenixy sells its products in more than 20 countries, in Europe, such as Bulgaria, Czech Republic, Germany, Greece, Italy, Spain, Slovakia, Sweden, UK, and also in USA. Phoenixy established distribution partnerships with big European retailers (as Metro, Rewe, Carrefour, Auchan, Kaufland).

Contact: Mr. Eliodor APOSTOLESCU – Gen. Manager DN 1, no. 12, Băicoi - 105200, Prahova, Romania Tel: +40.244 362423; Fax: +40.244 362424 Emails: [email protected] ; [email protected] Web Page: www.phoenixy.ro

PRODUCTS of PHOENIXY:

The company’s R&D department has developed different lines of extruders, packaging and icing technologies. Gusto Corn Puffs is a 100% natural product, certified IFS high level.

The recipe for the classical corn puffs includes only 3 ingredients: maize grits, vegetable oil, salt.

–No preservatives! –No artificial flavors! –No additives!

GUSTO offers to its consumers a line of products made from the best corn, in a wide range of assortments:

cheese balls, corn puffs with roasted peanut, pizza and onion rings, corn puffs with milk chocolate and different flavors such as raspberry and orange; and for the joy of kids there is GUSTO with Surprises.



http://www.phoenixy.ro/

Business Newsletter Romania-Sweden Business opportunities (cont.)


IMO Franchising Group


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What IMO Franchising Group does?

- Promote your franchise concept on the Romanian market - Select the most suitable candidate for:

• direct franchise owner • area developer • area representative • master franchise • licensor • foreign subsidiary • joint venture partner

- Qualify the prospect according to franchisors´ criteria - Feasibility studies & market analysis for adopting your strategies to meet the local tastes and market particularities - Personal training-assistance at Grand Opening and ongoing support for your Romanian franchisees - Assistance in the Romanian juridical field with all the information regarding regulations and restrictions of the local market and on competition - Translation and adaptation of Operations and Business Manuals in a franchisor format - Provide our wide expertise in international franchising

Contact: Mr. Eugen Driga - Program manager Phone: +40 21 6103251 Mobile: +40 722593371 Email: [email protected] ; [email protected] Web Page: www.fbb.ro

Some of the last IMO Group franchises:

• INSIA

• fast food Oro Toro

• 5 to Go

• RE/MAX

• Husse

• PVC Electric Plus

• Brioche Dorée

• Ethan Allen

• ERA Real Estate etc.



http://www.fbb.ro/

Business Newsletter Romania-Sweden

Tourism in Romania

Romanian Tourism Authority launches news portal NewsTourism.ro


Pg. 17/24

The Romanian Tourism Authority (ANT) has just launched the portal Newsturism.ro, which aims to connect providers of tourism-related events with the public.

According to ANT representatives, the portal will include a database containing all tourism fairs in Romania and abroad, activities carried out by ANT, interviews with key players in the field, as well as photo galleries and useful links.

“The public must always have access to a calendar of tourism events, straight from the source, eliminating intermediaries. Newsturism.ro will be the main source, trustworthy, which will help people get informed in real time, as part of ANT’s new communication strategy” - Anca Pavel-Nedea, ANT president stated.

The National Tourism Authority, subordinated to the Ministry of Economy, Commerce and Relations with the Business Environment, implements the national tourism development strategy.

The website does not have as yet an English language version.

Contact: 38 Bd. Dinicu Golescu, 010873 Bucharest, Romania tel. : +40 733440218 email: [email protected] Site: www.newsturism.ro


http://www.newsturism.ro/

Business Newsletter Romania-Sweden

Tourism in Romania

Romanian tourism


Pg. 18/24

In Q1 2016, the arrivals of foreign visitors to Romania, according to customs, increase by 1% compared to the same period of 2015. Most of the foreign visitors came from European countries (94.1%). 53.0% of the total arrivals of the foreign visitors to Romania were from EU Member States, out of which the most arrivals were from:

Bulgaria (30.5%), Hungary (29.6%), Italy (8.5%), Germany (6.1%), Poland (5.1%) and Austria (2.2%).

In the same time the departures of Romanian visitors abroad, according to customs, amounted by 12.2% compared to 2015. The Romanian visitors abroad mostly used the means of road transport, 69.0 % of the total departures.

CONTINENT HOLIDAY & TRAVEL welcomes you to the Romania Ski World !

Contact details: www.continentholiday.net

[email protected]

Phone: +46 8 310750; Fax: +46 8 310955 Alexandru Ionel - General Manager Monica Breda - Sales Manager

Find information about holidays in ROMANIA here: http://www.continentholiday.net/engelska/engelska.htm

& about direct flights by TAROM and special offers: http://www.continentholiday.net/engelska/engelska.htm

If you want to travel to Romania, for business or tourism, contact:

http://transylvania.se

The fastest way to get in touch with Experience Transylvania is to call tour manager Gloria +46 70 744 31 05 or send an e-mail to [email protected]. Or use the form http://transylvania.se/contact/?lang=en.

EXPERIENCE TRANSILVANIA

http://www.continentholiday.net/


http://www.continentholiday.net/engelska/engelska.htm





http://transylvania.se/contact/?lang=en

Business Newsletter Romania-Sweden International Fairs & Exhibitions in Romania

2016


Pg. 19/24

For more details, open the link: http://www.romexpo.ro/en/exhibition-schedule-2016/

RTF I (www.targuldeturism.ro) 25-28.02 Romanian Tourism Fair ATF (www.tma-expo.ro ) 25-28.02 Spirituality, alternative medicine and complementary therapies festival ROMANIAN NAUTICAL EXPO (www.exponautic.ro ) 25-28.02 Yachts & boats international exhibition EXPO SPORTS AND LEISURE (www.exposport.ro) 25-28.02 Sports equipment and accessories exhibition TRADITIONAL PRODUCTS FAIR I (www.targprodusetraditionale.ro ) 25-28.02 Romanian traditional products fair EXPO AGRICULTURAL EQUIPMENT (www.expo-utilajeagricole.ro) 03-06.03 Agricultural systems, technologies and equipment exhibition BUCHAREST PET EXHIBITION (www.petexhibition.ro) 04-06.03 Pet exhibition SPRING @ ROMEXPO (www.targdeprimavara.ro) 04-06.03 Consumer goods trade fair EXPO IT HOUSE (www.expoithouse.ro) 17-20.03 Hardware, software, gadgets and gaming exhibition CONSTRUCT EXPO (www.constructexpo.ro) 07-10.04 Construction technologies, equipment and materials international trade fair IMMOEX 07-10.04 Real estate services show (part of Construct Expo) AEDIFICIUM 07-10.04 Residential project show (part of Construct Expo) ELEVATEX 07-10.04 Elevators, escalators and moving walks show (part of Construct Expo) AMBIENT EXPO (www.ambient-expo.ro) 07-10.04 Products and systems for interior and exterior design, outdoor furniture and swimming pools international exhibition ROMTHERM (www.romtherm.ro) 07-10.04 Heating, cooling and air conditioning installation equipment international exhibition

ROMENVIROTEC (www.romenvirotec.ro) 07-10.04 Environmental protection equipment and technology international trade fair MOBILA EXPO (www.mobila-expo.ro) 07-10.04 Furniture Sale Fair EXPO FLOWERS & GARDEN (www.expoflowers.ro ) 07-10.04 Flowers, gardening, landscaping and horticulture international exhibition ANTIQUE MARKET I (www.antiquemarket.ro) 07-10.04 Antique and art objects trade fair TRADITIONAL PRODUCTS FAIR II (www.targprodusetraditionale.ro) 07-10.04 Romanian traditional products fair DENTA I (www.denta.ro) 14-16.04 Dentistry and dental technologies international exhibition ROMMEDICA (www.rommedica.ro) 14-16.04 Medical instruments and equipment international exhibition EXPOVIEW 14-16.04 Optics and ophthalmology show (part of ROMMEDICA) BEAUTIFY 14-16.04 Esthetic surgery show (part of ROMMEDICA) AUTOEXPOTEHNICA (www.autoexpotehnica.ro) 22-24.04 Auto parts and accessories international trade fair AUTO EXPO (www.autoexpo.ro) 22-24.04 Cars, trucks and utility vehicles trade show BUCHAREST WOMEN DAYS 03-05.06 Bucharest Women Days TIBCO (www.tibco.ro) 02-05.06 Consumer goods international trade fair PROSHOP 02-05.06 Shop fitting systems show (part of TIBCO) EXPO SERVICES 02-05.06 Professional commercial services show (held within TIBCO) KIDEX (www.kidex.ro) 02-05.06 Exhibition for products and services for babies, children and future parents

http://www.romexpo.ro/en/exhibition-schedule-2016/







http://www.targuldeturism.ro/

http://www.tma-expo.ro/



http://www.exponautic.ro/

http://www.exposport.ro/

http://www.targprodusetraditionale.ro/

http://www.expo-utilajeagricole.ro/



http://www.petexhibition.ro/

http://www.targdeprimavara.ro/

http://www.expoithouse.ro/

http://www.constructexpo.ro/

http://www.ambient-expo.ro/



http://www.romtherm.ro/

http://www.romenvirotec.ro/

http://www.mobila-expo.ro/



http://www.expoflowers.ro/

http://www.antiquemarket.ro/


http://www.denta.ro/

http://www.rommedica.ro/

http://www.autoexpotehnica.ro/

http://www.autoexpo.ro/

http://www.tibco.ro/

http://www.kidex.ro/

Business Newsletter Romania-Sweden International Fairs & Exhibitions in Romania (cont.)

2016


Pg. 20/24

For more details, open the link: http://www.romexpo.ro/en/exhibition-schedule-2016/

TRADITIONAL PRODUCTS FAIR III (www.targprodusetraditionale.ro) 02-05.06 Romanian traditional products fair SENIOR EXPO 02-05.06 Fair dedicated to the senior generation URBAN FEST 17-19.06 Urban Explosion Festival SHOWROOM FURNITURE 15.06-15.08 Permanent furniture exhibition BIFE-SIM (www.bife-sim.ro) 14-18.09 International trade fair for furniture, equipment and accessories ANTIQUE MARKET II (www.antiquemarket.ro) 14-18.09 Antique and art objects fair TRADITIONAL PRODUCTS FAIR IV (www.targprodusetraditionale.ro) 14-18.09 Romanian traditional products fair ECO FEST 23-25.09 Eco-Spirit Festival PACK EXPO (www.all-pack.ro) 27-30.09 International exhibition for packaging, packaging materials, machines and specific equipment COSMETICS BEAUTY HAIR (www.expocosmetics.ro) 29.09-02.10 International exhibition for beauty equipment, products, body care and hairdressing MODEXPO (www.modexpo.ro) 29.09-02.10 International exhibition of textiles, ready-made clothes, leather goods, furs, footwear and leatherwear, accessories TRADITIONAL PRODUCTS FAIR V (www.targprodusetraditionale.ro) 29.09-02.10 Romanian traditional products fair TIB (www.tib.ro) 12-15.10 Bucharest International Technical fair INVENTIKA (www.expoinventika.ro ) 12-15.10 Invention and innovation show

EXPOENERGIE (www.eee-expo.ro) 12-15.10 International trade fair for renewable energy, conventional energy, equipment and technologies for the oil and natural gas industry TRADITIONAL PRODUCTS FAIR VI (www.targprodusetraditionale.ro) 12-15.10 Romanian traditional products fair DENTA II (www.denta.ro) 20-22.10 Dentistry and dental technologies international exhibition INDAGRA (www.indagra.ro) 02-06.11 International trade fair of equipment and products in agriculture, horticulture, viticulture and animal husbandry INDAGRA FOOD (www.indagra-food.ro) 02-06.11 International trade fair for the food industry EXPO DRINK & WINE (www.targdevinuri.ro) 02-06.11 Wines, alcoholic and non-alcoholic beverages trade show TÂRG DE PRODUSE TRADIȚIONALE VII (www.targprodusetraditionale.ro) 02-06.11 Romanian traditional products fair TTR II (www.targuldeturism.ro) 17-20.11 Romanian Tourism Fair ROMHOTEL (www.romhotel.ro) 17-20.11 International exhibition for equipment, furniture and supplies for hotels and restaurants FOOD INTERNATIONAL 17-20.11 International gastronomy section (held within ROMHOTEL) TRADITIONAL PRODUCTS FAIR VIII (www.targprodusetraditionale.ro) 16-20.11 Romanian traditional products fair CHRISTMAS GIFTS FAIR (www.expo-cadou.ro) 01-11.12 Christmas presents, decorations and souvenirs fair YABBA DABA DOO 09-10.12 Kids & family festival NEW YEAR’S EVE PARTY 2017 31.12.2016









http://www.bife-sim.ro/



http://www.antiquemarket.ro/


http://www.all-pack.ro/



http://www.expocosmetics.ro/

http://www.modexpo.ro/


http://www.tib.ro/

http://www.expoinventika.ro/

http://www.eee-expo.ro/




http://www.denta.ro/

http://www.indagra.ro/

http://www.indagra-food.ro/



http://www.targdevinuri.ro/


http://www.targuldeturism.ro/

http://www.romhotel.ro/


http://www.expo-cadou.ro/



Business Newsletter Romania-Sweden International Fairs & Exhibitions in Romania (cont.)


Pg. 21/24

For more details, open the link: www.expoplast.ro

EXPOPLAST - International Exhibition (ROMEXPO, Bucharest, 27-30 of September 2016)

Already at its sixth edition, EXPO PLAST 2016 is the only event in Romania dedicated to plastic processing and recycling industry.

EXPO PLAST 2016, a business to business event, will have further insight on one of the most important trends and developments in this field, bringing together representative companies in the plastics industry: manufacturers of various plastic products (packaging, auto parts, household products, agricultural film, products for the construction industry, toys and sports goods a.s.o) and rubber, suppliers of machineries and equipment, raw materials and auxiliary materials, recycling companies for plastics and rubber, supplying or manufacturing companies of applications (software) for the industry, and the final customer - the beneficiary of these products.

EXPO PLAST 2016 will take place at the same time with PACK EXPO - the Balkan exhibition for packaging industry - that will approach a full range of packaging manufacturing technologies, targeting a number of industries where packaging plays an important role.

Overview of EXPO PLAST 2015: it attracted a total of 1,874 visitors (from Romania, Bulgaria, Italy, Moldova, Hungary, Germany, Greece) and two official specialists delegations (from Bulgaria and Taiwan).

Therefore if you are interested in innovations, if you want to find clients for your products or new suppliers, if you are planning to make new investments or to strengthen position in domestic and foreign market, you are invited to participate at EXPO PLAST 2016!

ROMEXPO opened already the online registration for EXPO PLAST 2016! Registration: The application forms are available on the event’s website http://www.expoplast.ro/en/ and for more information you can contact the project team. If you need any further information regarding your participation at EXPOMIL, contact:

Anca Dinu - phone:+40734 660 673, email: [email protected]

Daniela Cosmoiu - phone: +40755 129 147, email: [email protected]

http://www.expoplast.ro/

http://www.expoplast.ro/en/





Business Newsletter Romania-Sweden Facts about Romania

Location, geography and climate

Romania is situated in the southeastern part of Central Europe, on the shores of Black Sea, extending approximately 300 miles north to south and 400 miles east to west. Romania’s territory features mountains, hills, plains and numerous rivers and lakes. Forests cover one quarter of the country and the fauna is one of the richest in Europe (including bears, deer, lynx, chamois, wolves). The Danube River ends its eight-country journey at the Black Sea, after forming one of the largest and most bio-diverse wetlands in the world, the Danube Delta. Romania is an all round year destination, having a temperate climate with four distinct seasons.

Politics and economy

Romania is a parliamentary democracy based on European models and a member state of the EU and the NATO.

In the 1930s, Romania was one of the main European producers of wheat, corn and meats and it used to be called “the bread basket of Europe.”

In the 1950s started the development of the heavy industry.

Today, Romania produces coal, natural gas, iron ore and petroleum. Industries include chemical (petrochemical, paints and varnishes), metal processing, machine manufacturing, information technology, industrial and transport equipment, textiles, manufactured consumer goods, lumbering and furniture. About 39.2% of Romania’s territory is arable land, 28% forests, 21% pastures, hayfields and orchards and 2.5% vineyards. Corn, wheat, vegetable oil seeds, vegetables, apples and grapes for wine are the main crops and sheep and pigs the main livestock. Forestry and fisheries are also developed.

More info on: www.romania.travel,

the Official Tourism Site of Romania


Pg. 22/24

http://www.romania.travel/

Business Newsletter Romania-Sweden Facts about Romania (cont.)

Key economic indicators

Table of contents

Facts about Romanian Economy

Bilateral Trade

Doing business in Romania

Economic & Financial News

Business opportunities

Tourism

International events

Facts about Romania

Useful contacts

Pg. 23/24

…

Business Newsletter Romania-Sweden Useful contacts

Presidency of Romania www.presidency.ro

Government of Romania www.gov.ro

Parliament of Romania www.parlament.ro

Ministry of Economy, Trade and Relations with Business Environment www.minind.ro

Foreign Direct Investment Department www.investromania.gov.ro

Ministry of Foreign Affairs www.mae.ro

National Bank of Romania www.bnr.ro

National Institute of Statistics www.insse.ro

National Trade Register Office www.onrc.ro

Customs National Authority www.customs.ro

Official Journal of Romania www.monitoruloficial.ro

Chamber of Commerce and Industry of Romania www.ccir.ro

Official Tourism Site of Romania www.romania.travel

National Weather Administration www.meteoromania.ro

Bucharest Henri Coanda International Airport www.bucharestairports.ro

Port of Constanta www.portofconstantza.com

Embassy of Romania in Stockholm http://stockholm.mae.ro/en

Department of International Trade www.dce.gov.ro

Trade Office of Romania in Sweden (email: [email protected] )


Pg. 24/24

http://www.presidency.ro/

http://www.gov.ro/

http://www.parlament.ro/

http://www.minind.ro/

http://www.investromania.gov.ro/

http://www.mae.ro/

http://www.bnr.ro/

http://www.insse.ro/

http://www.onrc.ro/

http://www.customs.ro/

http://www.monitoruloficial.ro/

http://www.ccir.ro/

http://www.romania.travel/

http://www.meteoromania.ro/

http://www.bucharestairports.ro/

http://www.portofconstantza.com/

http://stockholm.mae.ro/en

http://stockholm.mae.ro/en

http://www.dce.gov.ro/


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